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Monetary Valuation of Protected Wild Animal Species as a Contingent Assessment in North Sulawesi, Indonesia


  • Jerry Mauri

    (Forestry Economics and Management College, Northeast Forestry University, No. 26 Hexing Road, Harbin 150040, China
    Education Department, Papua Adventist College, Jl. Kusuma Bangsa, Nabire 98816, Indonesia)

  • Yingli Huang

    (Forestry Economics and Management College, Northeast Forestry University, No. 26 Hexing Road, Harbin 150040, China)

  • Jun Harbi

    (Forestry Economics and Management College, Northeast Forestry University, No. 26 Hexing Road, Harbin 150040, China
    Forestry Program Study, Faculty of Agriculture, Muhammadiyah University of Palembang, Jl. Jend. A. Yani, Dua, 13 Ulu, Palembang 30263, Indonesia)

  • Nathan James Roberts

    (College of Wildlife and Protected Area, Northeast Forestry University, No. 26 Hexing Road, Harbin 150040, China)


Virtually every country has a problem with preserving protected wild animals, and some countries have their way of protecting animals through legal measures. Animals are a nation’s wealth, just as are forest timber and non-timber forest products. This asset has an economic value that is worth quantifying. Ecosystem assessment is becoming an increasingly crucial factor in determining how much the environment contributes to economic value. Such studies require additional monetary modeling and evaluation of non-market services. This research presents a willingness to pay (WTP) approach to calculate the value of protecting wild animal species. The study area was in North Sulawesi, one of Indonesia’s provinces located at the northern tip of Sulawesi Island. The questionnaire format for collecting data was the dichotomous choice contingency assessment method (DCCVM), and the sample size was 428 respondents. Based on willingness to pay, we assessed the contingency of single bounded dichotomous choice (SBDC) by estimating each protected animal’s average (mean) value in three classes, namely mammals, birds, and reptiles. The mean result of the monetary assessment of protected mammal species was IDR 1,801,870 (USD 124.27), IDR 836,670 (USD 57.70) for protected bird species, and IDR 819,700 (USD 56.53) for protected reptiles. Any loss in wild animals incurs a natural resource debt burden for future generations to repay, just as does forest loss. If we do not want to leave the forest empty for our future generations, we must continue implementing nature conservation measures, including the protection and restoration of wild animals.

Suggested Citation

  • Jerry Mauri & Yingli Huang & Jun Harbi & Nathan James Roberts, 2022. "Monetary Valuation of Protected Wild Animal Species as a Contingent Assessment in North Sulawesi, Indonesia," Sustainability, MDPI, vol. 14(17), pages 1-17, August.
  • Handle: RePEc:gam:jsusta:v:14:y:2022:i:17:p:10692-:d:899525

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