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Spatial Distribution and Influencing Factors of Chinese Time-Honored Catering Brands in the Five Northwestern Provinces

Author

Listed:
  • Haiyan Zhang

    (College of Geography and Environmental Science, Northwest Normal University, Lanzhou 730070, China)

  • Meiping Sun

    (College of Geography and Environmental Science, Northwest Normal University, Lanzhou 730070, China)

  • Hao Zhang

    (College of Geography and Environmental Science, Northwest Normal University, Lanzhou 730070, China)

  • Lei Zhang

    (College of Geography and Environmental Science, Northwest Normal University, Lanzhou 730070, China)

  • Zhilan Wang

    (College of Geography and Environmental Science, Northwest Normal University, Lanzhou 730070, China)

Abstract

The Chinese Time-honored Catering Brands (CTCBs) in the five northwestern provinces are the accumulation of culture in the northwest of China and have precious value. Their formation and development process have their own characteristics and rules. In order to clarify the spatial distribution characteristics and influencing factors of CTCBs in these provinces, this study uses geolocated social media data (the data of the CTCBs’ directory, location, and per capita consumption level) , and applies statistical analysis, kernel density analysis, standard deviational ellipse, and buffer analysis to analyze the spatial distribution characteristics and influencing factors of CTCBs in the five northwestern provinces. The results show that: (1) the spatial development intensity of CTCBs is relatively strong in their original place, and their spatial distribution is uneven. The overall distribution is in the northwest-southeast direction, with strong agglomeration, and tends to be scattered in the periphery of the agglomeration area. There are some areas with higher concentrations distributed in the form of patches. (2) The number and spatial distribution of old brands with different grades and tastes have different characteristics. (3) The spatial distribution pattern of CTCBs is formed under a variety of factors, such as historical and traditional culture, regional traffic conditions and urban development patterns, etc.

Suggested Citation

  • Haiyan Zhang & Meiping Sun & Hao Zhang & Lei Zhang & Zhilan Wang, 2021. "Spatial Distribution and Influencing Factors of Chinese Time-Honored Catering Brands in the Five Northwestern Provinces," Sustainability, MDPI, vol. 13(7), pages 1-15, March.
    • Handle: RePEc:gam:jsusta:v:13:y:2021:i:7:p:3755-:d:525505
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    References listed on IDEAS

    as
    1. Marc Dressler & Ivan Paunovic, 2021. "The Value of Consistency: Portfolio Labeling Strategies and Impact on Winery Brand Equity," Sustainability, MDPI, vol. 13(3), pages 1-18, January.
    2. Giovanni B. Andornino, 2017. "The Belt and Road Initiative in China's Emerging Grand Strategy of Connective Leadership," China & World Economy, Institute of World Economics and Politics, Chinese Academy of Social Sciences, vol. 25(5), pages 4-22, September.
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