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Perceptions about Decision Making in Entrepreneurship from the Perspective of Community Participants in Accra, Ghana

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  • Marijke A. A. Okyireh

Abstract

In this paper, we explored the experiences of twelve (12) community participants in the La Nkwantanang municipality (Accra) on when deciding for entrepreneurial activities. These participants were purposively selected from a previous study on entrepreneurial cognitions. The data was analysed using thematic analysis. The results of the study identified three major themes; perceptions attached to entrepreneurial activities; perceptions of past entrepreneurial experiences on decisions towards future venture creation; and potential challenges in decision-making for entrepreneurial businesses emerged from the narratives. Implications of the findings are discussed for theory and practice.

Suggested Citation

  • Marijke A. A. Okyireh, 2020. "Perceptions about Decision Making in Entrepreneurship from the Perspective of Community Participants in Accra, Ghana," European Journal of Business and Management Research, European Open Science, vol. 5(3), May.
    • Handle: RePEc:epw:ejbmr0:v:5:y:2020:i:3:id:50293
    DOI: 10.24018/ejbmr.2020.5.3.293
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