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Why doorstepping can increase household waste recycling

Author

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  • Dai, Y.C.
  • Gordon, M.P.R.
  • Ye, J.Y.
  • Xu, D.Y.
  • Lin, Z.Y.
  • Robinson, N.K.L.
  • Woodard, R.
  • Harder, M.K.

Abstract

In this study we report on a doorstepping intervention which produced a 12.5%, statistically significant, increase in the recycling capture rate. More importantly, we investigate why doorstepping caused the increase, through focus groups, structured interviews and questionnaires. By analyzing the findings with respect to a pragmatic set of eleven clusters of determinants of behaviour change, we find that social norms and emotion were important, with prompts as a more minor determinant. We can now plan further doorstepping knowing an emphasis on these is useful. Knowledge, skills, belief of consequences, belief of capability, action planning, role clarification, feedback, and motivation were determinant clusters found not to be important in this case.

Suggested Citation

  • Dai, Y.C. & Gordon, M.P.R. & Ye, J.Y. & Xu, D.Y. & Lin, Z.Y. & Robinson, N.K.L. & Woodard, R. & Harder, M.K., 2015. "Why doorstepping can increase household waste recycling," Resources, Conservation & Recycling, Elsevier, vol. 102(C), pages 9-19.
  • Handle: RePEc:eee:recore:v:102:y:2015:i:c:p:9-19
    DOI: 10.1016/j.resconrec.2015.06.004
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    References listed on IDEAS

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    1. Bernstad, A. & la Cour Jansen, J. & Aspegren, A., 2013. "Door-stepping as a strategy for improved food waste recycling behaviour – Evaluation of a full-scale experiment," Resources, Conservation & Recycling, Elsevier, vol. 73(C), pages 94-103.
    2. Harder, M.K. & Woodard, R., 2007. "Systematic studies of shop and leisure voucher incentives for household recycling," Resources, Conservation & Recycling, Elsevier, vol. 51(4), pages 732-753.
    3. Timlett, R.E. & Williams, I.D., 2008. "Public participation and recycling performance in England: A comparison of tools for behaviour change," Resources, Conservation & Recycling, Elsevier, vol. 52(4), pages 622-634.
    Full references (including those not matched with items on IDEAS)

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    Cited by:

    1. Zi Yin Lin & Xiao Wang & Chang Jun Li & Micheil P. R. Gordon & Marie K. Harder, 2016. "Visual Prompts or Volunteer Models: An Experiment in Recycling," Sustainability, MDPI, vol. 8(5), pages 1-16, May.
    2. Krushna Chandra Sahoo & Rachna Soni & Madhanraj Kalyanasundaram & Surya Singh & Vivek Parashar & Ashish Pathak & Manju R. Purohit & Yogesh Sabde & Cecilia Stålsby Lundborg & Kristi Sidney Annerstedt &, 2022. "Dynamics of Household Waste Segregation Behaviour in Urban Community in Ujjain, India: A Framework Analysis," IJERPH, MDPI, vol. 19(12), pages 1-14, June.
    3. Hancong Ma & Mei Li & Xin Tong & Ping Dong, 2023. "Community-Level Household Waste Disposal Behavior Simulation and Visualization under Multiple Incentive Policies—An Agent-Based Modelling Approach," Sustainability, MDPI, vol. 15(13), pages 1-15, July.
    4. Willman, Kenneth W., 2015. "Information sharing and curbside recycling: A pilot study to evaluate the value of door-to-door distribution of informational literature," Resources, Conservation & Recycling, Elsevier, vol. 104(PA), pages 162-171.
    5. Elena Borasino & Hanna Fuhrmann-Riebel, 2022. "New Kids on the Recycling Block: the Role of Supermarkets and Bodegas for Sustainable Consumer Behaviour in Lima," Circular Economy and Sustainability,, Springer.
    6. Caroline M. Y. Law & Ernest K. S. Lee & K. L. Au, 2022. "Hong Kong Citizens’ Socio-Demographic Dynamics of Urban Yard Waste Facilities Siting and Legislation Preferences," Sustainability, MDPI, vol. 14(11), pages 1-13, May.
    7. Changjun Li & Firooz Firoozmand & Marie K. Harder, 2021. "The Impacts of Shanghai’s July 2019 Municipal Domestic Waste Management Regulations on Energy Production," Energies, MDPI, vol. 14(22), pages 1-13, November.
    8. Feiyu Chen & Fang Wang & Jing Hou, 2020. "Individual Preference Framework or Group Preference Framework? Which Will Regulate the Impact Path of Product Facilities on Residents’ Waste-Sorting Behavior Better," IJERPH, MDPI, vol. 17(7), pages 1-19, March.
    9. Thanos Ioannou & Katerina Bazigou & Afroditi Katsigianni & Michalis Fotiadis & Christina Chroni & Thrassyvoulos Manios & Ioannis Daliakopoulos & Christos Tsompanidis & Eleni Michalodimitraki & Katia L, 2022. "The “A2UFood Training Kit”: Participatory Workshops to Minimize Food Loss and Waste," Sustainability, MDPI, vol. 14(4), pages 1-24, February.
    10. Zhang, Suopeng & Zhang, Mingli & Yu, Xueying & Ren, Hao, 2016. "What keeps Chinese from recycling: Accessibility of recycling facilities and the behavior," Resources, Conservation & Recycling, Elsevier, vol. 109(C), pages 176-186.

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