Linking advertising and quantity decisions in the single-period inventory model
No abstract is available for this item.
If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
As the access to this document is restricted, you may want to look for a different version under "Related research" (further below) or search for a different version of it.
References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Evan L. Porteus & Seungjin Whang, 1991. "On Manufacturing/Marketing Incentives," Management Science, INFORMS, vol. 37(9), pages 1166-1181, September.
- Abad, P. L., 1987. "A hierarchical optimal control model for co-ordination of functional decisions in a firm," European Journal of Operational Research, Elsevier, vol. 32(1), pages 62-75, October.
- Ravi Kumar, K. & Hadjinicola, George C., 1996. "Resource allocation to defensive marketing and manufacturing strategies," European Journal of Operational Research, Elsevier, vol. 94(3), pages 453-466, November.
- Hon-Shiang Lau, 1997. "Simple formulas for the expected costs in the newsboy problem: An educational note," European Journal of Operational Research, Elsevier, vol. 100(3), pages 557-561, August.
- Robert Alan Leitch, 1974. "Marketing Strategy and the Optimal Production Schedule," Management Science, INFORMS, vol. 21(3), pages 302-312, November.
- Khouja, Moutaz, 1995. "The newsboy problem under progressive multiple discounts," European Journal of Operational Research, Elsevier, vol. 84(2), pages 458-466, July.
- Weatherford, LR & Pfeifer, PE, 1994. "The economic value of using advance booking of orders," Omega, Elsevier, vol. 22(1), pages 105-111, January.
When requesting a correction, please mention this item's handle: RePEc:eee:proeco:v:86:y:2003:i:2:p:93-105. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Zhang, Lei)
If references are entirely missing, you can add them using this form.