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Responsabilidad social empresarial en la industria del tabaco en Colombia

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  • Caidia Castellanos Suárez, Alexander Sellamen Garzón Álvaro Vernazza Páez

Abstract

Resumen Este documento aborda la existencia de Responsabilidad Social Empresarial (RSE) para la industria del tabaco en Colombia y su impacto en los grupos de influencia (stakeholders). Se exploran los diferentes desarrollos de RSE de las industrias tabacaleras Coltabaco S.A., British American Tobacco Colombia S.A. y Protabaco S.A., en las cuales se en- contró que su nivel de RSE está clasificado en un rango medio y que existen debilidades, falencias e impactos negativos que deterioran el componente social de los grupos de in- fluencia. Se proponen dos indicadores de medición de RSE (IRSEPI e IRSEC), con los que se confirman las debilidades existentes en la política de responsabilidad del sector.

Suggested Citation

  • Caidia Castellanos Suárez, Alexander Sellamen Garzón Álvaro Vernazza Páez, 2014. "Responsabilidad social empresarial en la industria del tabaco en Colombia," Revista CIFE, Universidad Santo Tomás.
    • Handle: RePEc:col:000195:013198
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    File URL: http://revistas.usantotomas.edu.co/index.php/cife/article/view/2106
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    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • L66 - Industrial Organization - - Industry Studies: Manufacturing - - - Food; Beverages; Cosmetics; Tobacco
    • O15 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Economic Development: Human Resources; Human Development; Income Distribution; Migration
    • I18 - Health, Education, and Welfare - - Health - - - Government Policy; Regulation; Public Health

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