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Assessment of the Potentials of Radio Broadcasting in the Dissemination of Health Education Communication Programmes in Lagos Metropolis

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  • Halima Oyintiladun Adekunle

    (School of Media and Communication, Pan Atlantic University, Ibeju-Lekki, Lagos, Nigeria)

Abstract

Mental illness is a significant concern in the Lagos metropolis. Radio is a powerful tool for promoting mental health education. However, there is a dearth of data on the impact of radio programming on mental health education in Lagos. The study examined the perception on radio broadcasting on promoting mental health education in Lagos. Data was gathered online focusing on radio listeners of health education programmes in Lagos. 200 respondents living in Lagos were examined via a semi-structured online survey using the Open Data Kit. Agenda-setting theory was used. Findings revealed that radios create relevant content on mental health education. Regrettably, however, there is no significant impact on the reduction of stigmatization of people with a mental health condition after healing. No adequate programmes focused on that specific area. There is too much emphasis on news reporting to create awareness of mental illness rather than in-depth health education for the prevention and control of mental illness. There is a low audience participation in radio programmes on mental health. The study recommends more air time for radio on mental health education. Furthermore, radio presenters should be trained in health education, while more public health personnel should be featured frequently. Finally, radio presenters should make the content of programmes more user-friendly for effective audience participation.

Suggested Citation

  • Halima Oyintiladun Adekunle, 2025. "Assessment of the Potentials of Radio Broadcasting in the Dissemination of Health Education Communication Programmes in Lagos Metropolis," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 9(9), pages 5588-5597, September.
    • Handle: RePEc:bcp:journl:v:9:y:2025:issue-9:p:5588-5597
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    References listed on IDEAS

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    1. Bhui, K. & Stansfeld, S. & McKenzie, K. & Karlsen, S. & Nazroo, J. & Weich, S., 2005. "Racial/ethnic discrimination and common mental disorders among workers: Findings from the EMPIRIC study of ethnic minority groups in the United Kingdom," American Journal of Public Health, American Public Health Association, vol. 95(3), pages 496-501.
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