IDEAS home Printed from https://ideas.repec.org/a/bcp/journl/v10y2026i3p718-727.html

Promoting Digital Literacy Through University Social Responsibility: A Case Study of an International Scratch Workshop

Author

Listed:
  • Soo Kum Yoke

    (Universiti Teknologi MARA Cawangan Negeri Sembilan Kampus Rembau, Negri Sembilan, Malaysia)

  • Tuan Sarifah Aini Syed Ahmad*

    (Universiti Teknologi MARA Cawangan Negeri Sembilan Kampus Rembau, Negri Sembilan, Malaysia)

  • Sarahiza Mohmad

    (Universiti Teknologi MARA Cawangan Negeri Sembilan Kampus Rembau, Negri Sembilan, Malaysia)

  • Zhang Yaqiu

    (Heilongjiang University of Finance and Economics, Harbin, China)

Abstract

Programming and multimedia tools have become essential to education as they offer opportunities to foster creativity, computational thinking, and problem-solving skills. Scratch is a block-based visual programming language which has been widely adopted to introduce coding concepts in an engaging and accessible manner. However, students with limited programming experience often face challenges in adopting such technologies due to low digital literacy, limited confidence, and anxiety toward unfamiliar tools. The objectives of the study were to assess the change in participants' familiarity, interest, and confidence in using Scratch for interactive multimedia development before and after the workshop, to examine participants' acceptance of Scratch for interactive multimedia development post-workshop, specifically applying the constructs of the Technology Acceptance Model, and to determine the relationships among perceived ease of use, perceived usefulness, attitude towards use, motivation, and preference for using Scratch following the workshop. The study employed a quantitaive method by using a questionnaire as the instrument for data collection. The sample consisted of 37 undergraduate students from Heilongjiang University of Finance and Economics, Harbin, China. The students were exposed to Scratch through a university social responsibility workshop which was conducted at the university. The findings demonstrated that there was a positive change in participants' familiarity, interest, and confidence in using Scratch for interactive multimedia development after the workshop. They also perceived Scratch as user-friendly and beneficial for developing interactive multimedia projects, and they expressed positive attitudes toward continued use and recommendation to peers. The correlation analysis demonstrated strong positive relationships between PEU, PU, and ATU with motivation and preference, underscoring the importance of these constructs in technology adoption. The study highlights the effectiveness of structured interventions in enhancing digital literacy and fostering sustained engagement with educational technologies.

Suggested Citation

  • Soo Kum Yoke & Tuan Sarifah Aini Syed Ahmad* & Sarahiza Mohmad & Zhang Yaqiu, 2026. "Promoting Digital Literacy Through University Social Responsibility: A Case Study of an International Scratch Workshop," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 10(3), pages 718-727, March.
    • Handle: RePEc:bcp:journl:v:10:y:2026:i:3:p:718-727
    as

    Download full text from publisher

    File URL: https://rsisinternational.org/journals/ijriss/uploads/vol10-iss3-pg718-727-202603_pdf.pdf
    Download Restriction: no
    File URL: https://rsisinternational.org/journals/ijriss/view/promoting-digital-literacy-through-university-social-responsibility-a-case-study-of-an-international-scratch-workshop/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Hussein Alsrehan, 2025. "The Social Responsibility of Universities and Its Impact on Sustainable Development Towards a Future Vision," Sustainable Development, John Wiley & Sons, Ltd., vol. 33(5), pages 6495-6504, October.
    2. Khawaja Fawad Latif, 2018. "The Development and Validation of Stakeholder-Based Scale for Measuring University Social Responsibility (USR)," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 140(2), pages 511-547, November.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Habarurema Jean Baptiste & Yan Guang Cai & A. Y. M. Atiquil Islam & Nzabalirwa Wenceslas, 2022. "A Systematic Review of University Social Responsibility in Post-Conflict Societies: The Case of the Great Lakes Region of East Africa," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 164(1), pages 439-475, November.
    2. Víctor Meseguer-Sánchez & Emilio Abad-Segura & Luis Jesús Belmonte-Ureña & Valentín Molina-Moreno, 2020. "Examining the Research Evolution on the Socio-Economic and Environmental Dimensions on University Social Responsibility," IJERPH, MDPI, vol. 17(13), pages 1-30, July.
    3. Muhammet Usak & Ming Yuan Hsieh & Yung-Kuan Chan, 2021. "A Concretizing Research on Making Higher-Education Sustainability Count," Sustainability, MDPI, vol. 13(5), pages 1-14, March.
    4. Abhinandan Kulal & Abhishek N. & Sahana Dinesh & Deepa C. Bhat & Amrutha Girish, 2024. "Evaluating the Promise and Pitfalls of India’s National Education Policy 2020: Insights from the Perspectives of Students, Teachers, and Experts," SAGE Open, , vol. 14(4), pages 21582440241, October.
    5. Marcin Zemigala, 2020. "Spoleczna odpowiedzialnosc biznesu i spoleczna odpowiedzialnosc nauki – w poszukiwaniu analogii," Research Reports, University of Warsaw, Faculty of Management, vol. 1(32), pages 108-120.
    6. Ronald Campoverde-Aguirre & Mauricio Carvache-Franco & Wilmer Carvache-Franco & María Almeida-Cabrera, 2022. "Analysis of the Quality of Service in Gastronomic Festivals," Sustainability, MDPI, vol. 14(21), pages 1-17, November.
    7. Dolores Gallardo-Vázquez & José Antonio Folgado-Fernández & Francisco Hipólito-Ojalvo & Luis Enrique Valdez-Juárez, 2020. "Social Responsibility Attitudes and Behaviors’ Influence on University Students’ Satisfaction," Social Sciences, MDPI, vol. 9(2), pages 1-21, January.
    8. Rosane Maria Seibert & Clea Beatriz Macagnan & Robert Dixon, 2021. "Priority Stakeholders’ Perception: Social Responsibility Indicators," Sustainability, MDPI, vol. 13(3), pages 1-22, January.
    9. Chia-Hui Hung & Cheng-Yi Huang & Yu-Ming Wang & Yi-Ching Li & Yung-Chuan Ho, 2022. "The Literacy-Based Scale for Measuring Reflections on a University Social Responsibility Curriculum: Development and Validation," IJERPH, MDPI, vol. 19(8), pages 1-15, April.
    10. Mirna Leko Šimić & Ekta Sharma & Željka Kadlec, 2022. "Students’ Perceptions and Attitudes toward University Social Responsibility: Comparison between India and Croatia," Sustainability, MDPI, vol. 14(21), pages 1-14, October.
    11. Ibrahim Mansaray & Tarik Atan, 2025. "Exploring Corporate Social Responsibility: The Role of Transformational Leadership, Innovative Work Behavior, and Organizational Culture in Public Universities of Sierra Leone," Sustainability, MDPI, vol. 17(17), pages 1-39, August.
    12. Alex Winarno & Ahmad Kultur Hia & Nurdelima Waruwu & Silvy Sondari Gadzali & Deni Hermana, 2025. "Can corporate social responsibility increase person organizational fit and extra role behavior that impacts sustainability," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 32(1), pages 849-865, January.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bcp:journl:v:10:y:2026:i:3:p:718-727. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Dr. Pawan Verma (email available below). General contact details of provider: https://rsisinternational.org/journals/ijriss/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.