IDEAS home Printed from https://ideas.repec.org/a/bco/mbrqaa/v30y2024p1-26.html
   My bibliography  Save this article

Crowdsourcing: A Systematic Literature Review and Future Research Agenda

Author

Listed:
  • Fernando J. Garrigos-Simon

    (Universitat Politècnica de València, Spain)

  • Yeamduan Narangajavana-Kaosiri

    (Universitat de València, Spain)

Abstract

Crowdsourcing is very relevant in the literature, because of its impact on the performance of organisations in the new virtual environment. Its importance is crucial in a world where e-commerce, new technologies and artificial intelligence are becoming more and more prevalent, and where organizations require the generation of new data and ideas that increasingly come from outside the organisations. This paper reviews the literature on crowdsourcing, analysing the main trends in the area. To do so, the paper uses different bibliometric techniques, as well as an in-depth literature review. The results indicate that the study of crowdsourcing has moved from a conceptual review to increasingly practical applications. Management, Computer science and secondly Geography and Psychology remain the main areas of research in the topic. Diverse sub-areas linked to "task analysis", "citizen science", "social media", and "machine learning" are preponderant. The paper highlights the managerial side of Crowdsourcing, with innovations related to the evolution of technological applications related to the new ubiquitous web, and the personal aspects of the participants. The work helps to observe research trends and the various uses, potentials and key elements of their implementation, which is important for researchers and practitioners.

Suggested Citation

  • Fernando J. Garrigos-Simon & Yeamduan Narangajavana-Kaosiri, 2024. "Crowdsourcing: A Systematic Literature Review and Future Research Agenda," European Journal of Studies in Management and Business, EUROKD, vol. 30, pages 1-26.
  • Handle: RePEc:bco:mbrqaa::v:30:y:2024:p:1-26
    DOI: 10.32038/mbrq.2024.30.01
    as

    Download full text from publisher

    File URL: https://api.eurokd.com/Uploads/Article/997/mbrq.2024.30.01.pdf
    Download Restriction: no

    File URL: https://libkey.io/10.32038/mbrq.2024.30.01?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Brown, Terrence E. & Boon, Edward & Pitt, Leyland F., 2017. "Seeking funding in order to sell: Crowdfunding as a marketing tool," Business Horizons, Elsevier, vol. 60(2), pages 189-195.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Sanchita Bansal & Isha Garg & Gagan Deep Sharma, 2019. "Social Entrepreneurship as a Path for Social Change and Driver of Sustainable Development: A Systematic Review and Research Agenda," Sustainability, MDPI, vol. 11(4), pages 1-28, February.
    2. repec:eur:ejserj:435 is not listed on IDEAS
    3. Diandian Xiang & Leinan Zhang & Qiuyan Tao & Yonggui Wang & Shuang Ma, 2019. "Informational or emotional appeals in crowdfunding message strategy: an empirical investigation of backers’ support decisions," Journal of the Academy of Marketing Science, Springer, vol. 47(6), pages 1046-1063, November.
    4. Jingjing Zhao & Yongli Li & Yunlong Ding & Chao Liu, 2019. "The value of leading customers in a crowdfunding-based marketing pattern," PLOS ONE, Public Library of Science, vol. 14(4), pages 1-18, April.
    5. Chul Kim & P. K. Kannan & Michael Trusov & Andrea Ordanini, 2020. "Modeling Dynamics in Crowdfunding," Marketing Science, INFORMS, vol. 39(2), pages 339-365, March.
    6. Li-Yun Yin & Fleur C. Khalil & Lionel J. Khalil & Jeanne A. Kaspard, 2025. "The Role of Project Description in the Success of Sustainable Crowdfunding Projects," JRFM, MDPI, vol. 18(4), pages 1-21, April.
    7. Paschen, Jeannette, 2017. "Choose wisely: Crowdfunding through the stages of the startup life cycle," Business Horizons, Elsevier, vol. 60(2), pages 179-188.
    8. repec:igg:jeei00:v:14:y:2024:i:1:p:1-25 is not listed on IDEAS
    9. Zhao, Liang & Shneor, Rotem & Sun, Zhe, 2022. "Skin in the game: Self-funding and reward crowdfunding success," Business Horizons, Elsevier, vol. 65(1), pages 89-100.
    10. Wilson, Matthew & Robson, Karen & Botha, Elsamari, 2017. "Crowdsourcing in a time of empowered stakeholders: Lessons from crowdsourcing campaigns," Business Horizons, Elsevier, vol. 60(2), pages 247-253.
    11. Swati Gupta & Sahil Raj & Sanjay Gupta & Ajay Sharma, 2023. "Prioritising crowdfunding benefits: a fuzzy-AHP approach," Quality & Quantity: International Journal of Methodology, Springer, vol. 57(1), pages 379-403, February.
    12. Christian Handke & Carolina Dalla Chiesa, 2022. "The art of crowdfunding arts and innovation: the cultural economic perspective," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 46(2), pages 249-284, June.
    13. Alexander Simons & Lena Franziska Kaiser & Jan Brocke, 2019. "Enterprise Crowdfunding: Foundations, Applications, and Research Findings," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 61(1), pages 113-121, February.
    14. Peter Konhäusner, 2021. "Crowdsourcing in Sustainable Retail—A Theoretical Framework of Success Criteria," JRFM, MDPI, vol. 14(2), pages 1-21, February.
    15. Lukas Maier & Christian V. Baccarella & Jörn H. Block & Timm F. Wagner & Kai-Ingo Voigt, 2023. "The Legitimization Effect of Crowdfunding Success: A Consumer Perspective," Entrepreneurship Theory and Practice, , vol. 47(4), pages 1389-1420, July.
    16. Andrej Woerner & Sander Onderstal & Arthur Schram, 2022. "Comparing Crowdfunding Mechanisms: Introducing the Generalized Moulin-Shenker Mechanism," CESifo Working Paper Series 10081, CESifo.
    17. Behrendt, Gerlinde & Häring, Anna Maria, 2020. "Crowdfunding: Finanzierungsalternative und Marketinginstrument für Unternehmen der Land- und Lebensmittelwirtschaft," 60th Annual Conference, Halle/ Saale, Germany, September 23-25, 2020 305613, German Association of Agricultural Economists (GEWISOLA).
    18. Peter Konhäusner & Marius Thielmann & Veronica Câmpian & Dan-Cristian Dabija, 2021. "Crowdfunding for Independent Print Media: E-Commerce, Marketing, and Business Development," Sustainability, MDPI, vol. 13(19), pages 1-17, October.
    19. Han Jiang & Zhiyi Wang & Lusi Yang & Jia Shen & Jungpil Hahn, 2021. "How Rewarding Are Your Rewards? A Value-Based View of Crowdfunding Rewards and Crowdfunding Performance," Entrepreneurship Theory and Practice, , vol. 45(3), pages 562-599, May.
    20. Oguzhan Aygoren & Stefan Koch, 2021. "Community Support or Funding Amount: Actual Contribution of Reward-Based Crowdfunding to Market Success of Video Game Projects on Kickstarter," Sustainability, MDPI, vol. 13(16), pages 1-18, August.
    21. Ferreira, Valeria & Papaoikonomou, Eleni & Terceño, Antonio, 2022. "Unpeel the layers of trust! A comparative analysis of crowdfunding platforms and what they do to generate trust," Business Horizons, Elsevier, vol. 65(1), pages 7-19.
    22. Anna Prisco & Valerio Muto & Ciro Troise & Mario Tani, 2022. "How to Engage the Crowds to Create Value? Evidence from the Pathfinder Arena Case," Sustainability, MDPI, vol. 14(7), pages 1-22, April.

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bco:mbrqaa::v:30:y:2024:p:1-26. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sara Gunen (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.