A strategic shift of automobile manufacturing firms in Turkey
AbstractThis paper examines major business environmental changes influencing a strategic shift of automobile manufacturing firms in Turkey. Within a conceptual model consisting of environmental forces, strategic shift, and mediating variables, including firm size, ownership pattern, and market entry mode, it empirically investigates how such market changes influenced the business strategies of automotive firms in Turkey. The findings indicate that the multinational automotive firms in Turkey have shifted their strategic focus from relying solely on the domestic market to balancing domestic and export markets because of environmental forces. The paper concludes with discussions and suggestions for further research on the subject.
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Bibliographic InfoPaper provided by University Library of Munich, Germany in its series MPRA Paper with number 20233.
Date of creation: 2009
Date of revision:
Publication status: Published in Int. J. Business and Emerging Markets 3.1(2009): pp. 211-231
market environment; strategic shift; FDI; foreign direct investment; export performance; multinational corporations.;
Find related papers by JEL classification:
- G32 - Financial Economics - - Corporate Finance and Governance - - - Financing Policy; Financial Risk and Risk Management; Capital and Ownership Structure; Value of Firms; Goodwill
- G3 - Financial Economics - - Corporate Finance and Governance
This paper has been announced in the following NEP Reports:
- NEP-ALL-2010-02-05 (All new papers)
- NEP-ARA-2010-02-05 (MENA - Middle East & North Africa)
- NEP-CSE-2010-02-05 (Economics of Strategic Management)
- NEP-CWA-2010-02-05 (Central & Western Asia)
- NEP-MIC-2010-02-05 (Microeconomics)
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