Personal Details
First Name: Hilke
Middle Name:
Last Name: Plassmann
Suffix:
RePEc Short-ID: ppl15
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Homepage:
Postal Address: Caltech Neuroeconomics Lab Division of the Humanties and Social Sciences California Institute of Technology MC 228-77 1200 E California Boulevard Pasadena, CA, 91125
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Affiliation
(in no particular order)
Works
| Working papers | Articles | Access
and download statistics | Citations (if
any)| NEP Fields |
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Working papers
- Kenning, Peter & Mohr, Peter & Erk, Susanne & Walter, Henrik & Plassmann, Hilke, 2006.
"The role of fear in home-biased decision making: first insights from neuroeconomics,"
MPRA Paper
1076, University Library of Munich, Germany, revised 18 Nov 2006.
[Downloadable!]
- Hilke Plassmann & Peter Kenning & Michael Deppe & Harald Kugel & Wolfram Schwindt, 2005.
"Neural correlates of the affect heuristic during brand choice,"
Experimental
0509004, EconWPA.
[Downloadable!]
- Dr. Peter Kenning & Hilke Plassmann, 2004.
"NeuroEconomics,"
Experimental
0412005, EconWPA.
[Downloadable!]
Articles
- Evanschitzky, Heiner & Iyer, Gopalkrishnan R. & Plassmann, Hilke & Niessing, Joerg & Meffert, Heribert, 2006.
"The relative strength of affective commitment in securing loyalty in service relationships,"
Journal of Business Research,
Elsevier, vol. 59(12), pages 1207-1213, November.
[Downloadable!] (restricted)
NEP Fields
3 papers by this author were announced in NEP, and specifically in the following field reports (number of papers):
- NEP-CBE: Cognitive & Behavioural Economics (1) 2005-10-08 Author is listed
- NEP-DCM: Discrete Choice Models (1) 2005-10-08 Author is listed
- NEP-EXP: Experimental Economics (1) 2005-10-08 Author is listed
- NEP-HPE: History & Philosophy of Economics (1) 2004-12-20 Author is listed
- NEP-MKT: Marketing (1) 2005-10-08 Author is listed
- NEP-NEU: Neuroeconomics (1) 2007-01-14 Author is listed
- NEP-PKE: Post Keynesian Economics (1) 2004-12-20 Author is listed
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This page was last updated on 2009-11-13.
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