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Mega-Events: Is Baylor Football to Waco What the Super Bowl is to Houston?

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  • Dennis Coates
  • Craig A. Depken,

Abstract

Using monthly data describing 23 cities in Texas from January, 1990, through December, 2008, the net impacts of various professional and collegiate sporting events on sales tax revenues are estimated. Contrary to the rhetoric offered by those who argue in favor of public subsidies to host professional sports franchises and mega-events, the authors find that regular season and many postseason games actually correspond with net decreases in economic activity in the host city, from which we infer that a professional sports franchise generates considerable substitution effects for the local population. The authors find that college football games have a positive impact on local host-city tax revenues and that the relative impact of a season of college football might be roughly equivalent to the relative impact of the Super Bowl.

Suggested Citation

  • Dennis Coates & Craig A. Depken,, 2011. "Mega-Events: Is Baylor Football to Waco What the Super Bowl is to Houston?," Journal of Sports Economics, , vol. 12(6), pages 599-620, December.
    • Handle: RePEc:sae:jospec:v:12:y:2011:i:6:p:599-620
    DOI: 10.1177/1527002510391368
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    References listed on IDEAS

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    1. Victor A. Matheson, 2005. "Contrary Evidence on the Economic Effect of the Super Bowl on the Victorious City," Journal of Sports Economics, , vol. 6(4), pages 420-428, November.
    2. Victor Matheson & Robert Baade, 2004. "The Quest for the Cup: Assessing the Economic Impact of the World Cup," Working Papers 0414, College of the Holy Cross, Department of Economics.
    3. Michael C. Lovell, 1963. "Seasonal Adjustment of Economic Time Series and Multiple Regression," Cowles Foundation Discussion Papers 151, Cowles Foundation for Research in Economics, Yale University.
    4. Robert A. Baade & Robert Baumann & Victor A. Matheson, 2008. "Selling the Game: Estimating the Economic Impact of Professional Sports through Taxable Sales," Southern Economic Journal, John Wiley & Sons, vol. 74(3), pages 794-810, January.
    5. Robert Baade & Victor Matheson, 2004. "The Quest for the Cup: Assessing the Economic Impact of the World Cup," Regional Studies, Taylor & Francis Journals, vol. 38(4), pages 343-354.
    6. Robert A Baade & Robert Baumann & Victor A Matheson, 2009. "Rejecting “Conventional” Wisdom: Estimating the Economic Impact of National Political Conventions," Eastern Economic Journal, Palgrave Macmillan;Eastern Economic Association, vol. 35(4), pages 520-530.
    7. Victor Matheson & Robert Baade, 2005. "A Fall Classic? Assessing the Economic Impact of the World Series," Working Papers 0501, College of the Holy Cross, Department of Economics.
    8. Dennis Coates & Craig A Depken, 2009. "The Impact of College Football Games on Local Sales Tax Revenue: Evidence from Four Cities in Texas," Eastern Economic Journal, Palgrave Macmillan;Eastern Economic Association, vol. 35(4), pages 531-547.
    9. Dennis Coates & Brad R. Humphreys, 2002. "The Economic Impact of Postseason Play in Professional Sports," Journal of Sports Economics, , vol. 3(3), pages 291-299, August.
    10. Robert A. Baade & Victor A. Matheson, 2001. "Home Run or Wild Pitch?," Journal of Sports Economics, , vol. 2(4), pages 307-327, November.
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    Cited by:

    1. Arne Feddersen & Wolfgang Maennig, 2013. "Mega-Events And Sectoral Employment: The Case Of The 1996 Olympic Games," Contemporary Economic Policy, Western Economic Association International, vol. 31(3), pages 580-603, July.
    2. Craig A. Depken II & Benjamin L. Fore, 2020. "Firm-Level Economic Activity Before, During, and After Local Events: A Case Study," Journal of Sports Economics, , vol. 21(4), pages 327-334, May.
    3. Robert Baumann & Victor Matheson, 2015. "Many Happy Returns? The Pro-Bowl, Mega-events, and Tourism in Hawaii," Working Papers 1505, College of the Holy Cross, Department of Economics.
    4. Dennis Coates, 2012. "Not-So-Mega Events," Chapters, in: Wolfgang Maennig & Andrew Zimbalist (ed.), International Handbook on the Economics of Mega Sporting Events, chapter 23, Edward Elgar Publishing.
    5. Mills, Brian M. & Rosentraub, Mark S., 2013. "Hosting mega-events: A guide to the evaluation of development effects in integrated metropolitan regions," Tourism Management, Elsevier, vol. 34(C), pages 238-246.
    6. Rhodes, M. Taylor, 2013. "Pigskin, Tailgating and Pollution: Estimating the Environmental Impacts of Sporting Events," UNCG Economics Working Papers 13-19, University of North Carolina at Greensboro, Department of Economics.
    7. Jesyca Salgado-Barandela & à ngel Barajas & Patricio Sánchez-Fernández, 2021. "Sport-event portfolios: An analysis of their ability to attract revenue from tourism," Tourism Economics, , vol. 27(3), pages 436-454, May.
    8. Agha, Nola & Rascher, Daniel, 2013. "When can economic impact be positive? Nine conditions that explain why smaller sports can have bigger impacts," MPRA Paper 48016, University Library of Munich, Germany.
    9. Gregory A. Falls & Paul A. Natke, 2016. "College Football Attendance: A Panel Study of the Football Championship Subdivision," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 37(8), pages 530-540, December.
    10. Robert W. Baumann & Victor A. Matheson, 2017. "Many happy returns? The Pro-Bowl, mega-events, and tourism in Hawaii," Tourism Economics, , vol. 23(4), pages 788-802, June.
    11. Robert Baumann & Victor Matheson & E. Frank Stephenson & Robert Murray, 2021. "Estimating the Economic Impact of Major League Baseball’s All-Star Game Using High Frequency Tourism Data," Working Papers 2101, College of the Holy Cross, Department of Economics.
    12. Gregory A. Falls & Paul A. Natke & Linlan Xiao, 2022. "College football attendance in the long run: The Football Championship Subdivision," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 43(6), pages 2172-2183, September.
    13. Lauren R. Heller & E. Frank Stephenson, 2021. "How Does the Super Bowl Affect Host City Tourism?," Journal of Sports Economics, , vol. 22(2), pages 183-201, February.
    14. Craig A. Depken & E. Frank Stephenson, 2018. "Hotel Demand Before, During, And After Sports Events: Evidence From Charlotte, North Carolina," Economic Inquiry, Western Economic Association International, vol. 56(3), pages 1764-1776, July.
    15. Clay Collins & Craig A. Depken & E. Frank Stephenson, 2022. "The Impact of Sporting and Cultural Events in a Heterogeneous Hotel Market: Evidence from Austin, TX," Eastern Economic Journal, Palgrave Macmillan;Eastern Economic Association, vol. 48(4), pages 518-547, October.
    16. Abbiasov, Timur & Sedov, Dmitry, 2023. "Do local businesses benefit from sports facilities? The case of major league sports stadiums and arenas," Regional Science and Urban Economics, Elsevier, vol. 98(C).
    17. Dennis Coates, 2013. "The economic impact of the Women’s World Cup," Chapters, in: Eva Marikova Leeds & Michael A. Leeds (ed.), Handbook on the Economics of Women in Sports, chapter 17, pages 365-387, Edward Elgar Publishing.
    18. Geoffrey Propheter, 2019. "Estimating the Effect of Sports Facilities on Local Area Commercial Rents: Evidence From Brooklyn’s Barclays Center," Journal of Sports Economics, , vol. 20(1), pages 91-114, January.
    19. Joshua Martin & Joshua Hall, 2020. "The Impact of the New York City Marathon on Hotel Demand," Economies, MDPI, vol. 8(4), pages 1-10, October.

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