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Bowling in Hawaii: Examining the Effectiveness of Sports-Based Tourism Strategies

Author

Listed:
  • Robert Baumann

    (Department of Economics, College of the Holy Cross)

  • Victor Matheson

    (Department of Economics, College of the Holy Cross)

  • Chihiro Muroi

    (Department of Economics, College of the Holy Cross)

Abstract

We use daily airplane arrival data from Hawaii’s Department of Business, Economic Development, and Tourism to determine the net change in tourism for a variety of sporting events. We find two events generate a positive and significant net impact on arrivals: Honolulu Marathon and Pro Bowl. We estimate that the Honolulu Marathon produces between 2,183 and 6,519 in net arrivals while the Pro Bowl attracts about 5,595 to 6,725 in net arrivals. At the upper end of our estimates, the Honolulu Marathon and the Pro Bowl attract a nearly identical number of visitors despite the fact that the HTA spends nearly two-thirds of its budget on the rights to the Pro Bowl and spends nothing for the Hawaii Marathon. Neither event attracts the number of net arrivals claimed by its sponsor, and other sporting events do not generate any identifiable impact on tourist arrivals whatsoever.

Suggested Citation

  • Robert Baumann & Victor Matheson & Chihiro Muroi, 2008. "Bowling in Hawaii: Examining the Effectiveness of Sports-Based Tourism Strategies," Working Papers 0807, International Association of Sports Economists;North American Association of Sports Economists.
    • Handle: RePEc:spe:wpaper:0807
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    File URL: http://web.holycross.edu/RePEc/spe/BaumannMathesonMuroi_Hawaii.pdf
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    References listed on IDEAS

    as
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    Blog mentions

    As found by EconAcademics.org, the blog aggregator for Economics research:
    1. (Pro) Bowling for Dollars
      by Victor Matheson in The Sports Economist on 2011-06-11 08:16:30

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    Cited by:

    1. Arne Feddersen & Wolfgang Maennig, 2013. "Mega-Events And Sectoral Employment: The Case Of The 1996 Olympic Games," Contemporary Economic Policy, Western Economic Association International, vol. 31(3), pages 580-603, July.
    2. Roberto Gásquez & Vicente Royuela, 2014. "Is Football an Indicator of Development at the International Level?," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 117(3), pages 827-848, July.
    3. Robert W. Baumann & Victor A. Matheson, 2017. "Many happy returns? The Pro-Bowl, mega-events, and tourism in Hawaii," Tourism Economics, , vol. 23(4), pages 788-802, June.
    4. Lauren R. Heller & E. Frank Stephenson, 2021. "How Does the Super Bowl Affect Host City Tourism?," Journal of Sports Economics, , vol. 22(2), pages 183-201, February.
    5. Dennis Coates & Victor Matheson, 2011. "Mega-events and housing costs: raising the rent while raising the roof?," The Annals of Regional Science, Springer;Western Regional Science Association, vol. 46(1), pages 119-137, February.
    6. Bruno Caprettini, 2021. "Team Visibility and City Travel: Evidence From the UEFA Champions' League Random Draw," Journal of Sports Economics, , vol. 22(1), pages 85-114, January.
    7. MATHESON, Victor & PEETERS, Thomas & SZYMANSKI, Stefan, 2012. "If you host it, where will they come from? Mega-Events and Tourism in South Africa," Working Papers 2012015, University of Antwerp, Faculty of Business and Economics.
    8. Robert A. BAADE & Robert W. BAUMANN & Victor A. MATHESON, 2010. "Slippery Slope ? Assessing The Economic Impact Of The 2002 Winter Olympic Games In Salt Lake City, Utah," Region et Developpement, Region et Developpement, LEAD, Universite du Sud - Toulon Var, vol. 31, pages 81-92.
    9. Shaoxiong Yang & Jinfu Xu & Ruoyu Yang, 2020. "Research on Coordination and Driving Factors of Sports Industry and Regional Sustainable Development—Empirical Research Based on Panel Data of Provinces and Cities in Eastern China," Sustainability, MDPI, vol. 12(3), pages 1-21, January.
    10. Michael C. Davis & Christian M. End, 2011. "Team Success, Productivity and Economic Impact," Chapters, in: Plácido Rodríguez & Stefan Késenne & Brad R. Humphreys (ed.), The Economics of Sport, Health and Happiness, chapter 7, Edward Elgar Publishing.
    11. Robert A. Baade & Victor A. Matheson, 2012. "An Evaluation of the Economic Impact of National Football League Mega-Events," Sports Economics, Management, and Policy, in: Kevin G. Quinn (ed.), The Economics of the National Football League, edition 127, chapter 0, pages 243-258, Springer.
    12. Stan du Plessis & Wolfgang Maennig, 2012. "The 2010 FIFA World Cup High-frequency Data Economics: Effects on International Tourism and Awareness for South Africa," Chapters, in: Wolfgang Maennig & Andrew Zimbalist (ed.), International Handbook on the Economics of Mega Sporting Events, chapter 27, Edward Elgar Publishing.
    13. Colin Steitz & Joshua Hall, 2020. "The Impact of Conventions on Hotel Demand: Evidence from Indianapolis Using Daily Hotel Occupancy Data," JRFM, MDPI, vol. 13(10), pages 1-15, September.
    14. Joshua Martin & Joshua Hall, 2020. "The Impact of the New York City Marathon on Hotel Demand," Economies, MDPI, vol. 8(4), pages 1-10, October.

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    More about this item

    Keywords

    sports; stadiums; impact analysis; mega-event; tourism; marathons; Pro Bowl;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • O18 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Urban, Rural, Regional, and Transportation Analysis; Housing; Infrastructure
    • R53 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Regional Government Analysis - - - Public Facility Location Analysis; Public Investment and Capital Stock

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