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First-Mover and Second-Mover Advantages in a Bilateral Duopoly

Author

Listed:
  • DongJoon Lee

    (Nagoya University of Commerce and Business)

  • Kangsik Choi

    (Pusan National University)

  • Kyuchan Hwang

    (Tokai Gakuen University)

Abstract

This study examines a first-mover and a second-mover advantage in a vertical structure in which each upstream firm trades with an exclusive retailer and downstream retailers move sequentially. We provide two main claims. One is that, in Cournot (Bertrand) competition, the leader’s upstream firm sets the input price equal to its marginal cost (equal to its marginal cost), while the follower’s upstream firm sets the input price below its marginal cost (above its marginal cost). The other is that the follower’s (leader’s) upstream firm enjoys higher profits than the leader’s (follower’s) upstream firm in Cournot (Bertrand) competition.

Suggested Citation

  • DongJoon Lee & Kangsik Choi & Kyuchan Hwang, 2017. "First-Mover and Second-Mover Advantages in a Bilateral Duopoly," Korean Economic Review, Korean Economic Association, vol. 33, pages 35-53.
    • Handle: RePEc:kea:keappr:ker-20170630-33-1-02
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    References listed on IDEAS

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    2. Amir, Rabah & Stepanova, Anna, 2006. "Second-mover advantage and price leadership in Bertrand duopoly," Games and Economic Behavior, Elsevier, vol. 55(1), pages 1-20, April.
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    11. Amir Rabah, 1995. "Endogenous Timing in Two-Player Games: A Counterexample," Games and Economic Behavior, Elsevier, vol. 9(2), pages 234-237, May.
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    Cited by:

    1. Woohyung Lee & Tohru Naito & Ki-Dong Lee, 2017. "Effects of Mixed Oligopoly and Emission Taxes on the Market and Environment," Korean Economic Review, Korean Economic Association, vol. 33, pages 267-294.
    2. Emmanuel Petrakis & Panagiotis Skartados, 2022. "First-mover advantage reversals under passive cross forward ownership in vertically related markets," Economic Theory Bulletin, Springer;Society for the Advancement of Economic Theory (SAET), vol. 10(2), pages 303-311, October.
    3. Lee, Ki-Dong & Choi, Kangsik & Lee, DongJoon, 2020. "Endogenous Timing in a Mixed Duopoly with Vertically Related Markets," Hitotsubashi Journal of Economics, Hitotsubashi University, vol. 61(1), pages 60-88, June.

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    More about this item

    Keywords

    First- and Second-mover Advantage; Two-part Tariffs; Vertical Structure;
    All these keywords.

    JEL classification:

    • D43 - Microeconomics - - Market Structure, Pricing, and Design - - - Oligopoly and Other Forms of Market Imperfection
    • L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
    • L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation

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