The medium-term effects of unavailability

This file is part of IDEAS, which uses RePEc data

The medium-term effects of unavailability

Author Info

Avi Goldfarb ()

Additional information is available for the following registered author(s):

Avi Goldfarb

Abstract

This paper develops a new method of identifying why current product unavailability has an effect on future brand choices. If the impact is solely due to changing preferences, then all competitors of the unavailable item gain proportionally to their share; if, however, there is lock-in, then the competitor that is chosen instead of the unavailable product should gain disproportionately more. Denial of service attacks at Yahoo, CNN, and Amazon show that unavailability has a medium-term impact. Lock-in drives 51% of the effect on Yahoo, but it dissipates much more quickly than the effect of changing preferences. Copyright Springer Science + Business Media, LLC 2006

Download Info
To download:

If you experience problems downloading a file, check if you have the proper application to view it first. Information about this may be contained in the File-Format links below. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

As the access to this document is restricted, you may want to look for a different version under "Related research" (further below) or search for a different version of it.

Publisher Info
Article provided by Springer in its journal Quantitative Marketing and Economics.

Volume (Year): 4 (2006)
Issue (Month): 2 (June)
Pages: 143-171
Download reference. The following formats are available: HTML (with abstract), plain text (with abstract), BibTeX, RIS (EndNote, RefMan, ProCite), ReDIF
Handle: RePEc:kap:qmktec:v:4:y:2006:i:2:p:143-171

Contact details of provider:
Web page: http://www.springerlink.com/link.asp?id=111240

For technical questions regarding this item, or to correct its listing, contact: (Christopher F. Baum).

Other versions of this item:

References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:

Avi Goldfarb, 2006. "State Dependence at Internet Portals," Journal of Economics & Management Strategy, Blackwell Publishing, vol. 15(2), pages 317-352, 06. [Downloadable!] (restricted)
Gandal, Neil, 2001. "The dynamics of competition in the internet search engine market," International Journal of Industrial Organization, Elsevier, vol. 19(7), pages 1103-1117, July. [Downloadable!] (restricted)
Fitzsimons, Gavan J, 2000. " Consumer Response to Stockouts," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 27(2), pages 249-66, September.
Neil Gandal, 2001. "The Dynamics of Competition in the Internet Search Engine Market," Microeconomics 0012003, EconWPA. [Downloadable!]
Keane, Michael P, 1997. "Modeling Heterogeneity and State Dependence in Consumer Choice Behavior," Journal of Business & Economic Statistics, American Statistical Association, vol. 15(3), pages 310-27, July.
Neil Gandal, 2001. "The Dynamics of Competition in the Internet Search Engine Market," Department of Economics, Working Paper Series 1017, Department of Economics, Institute for Business and Economic Research, UC Berkeley. [Downloadable!]

Full references

Statistics
Access and download statistics

Did you know? IDEAS is not the only service displaying RePEc data. Choose on RePEc which service fits your needs best.

This page was last updated on 2009-10-23.

This information is provided to you by IDEAS at the Department of Economics, College of Liberal Arts and Sciences, University of Connecticut using RePEc data on a server sponsored by the Society for Economic Dynamics.