Assessing Relationships among Strategic Types, Distinctive Marketing Competencies, and Organizational Performance
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Bibliographic InfoArticle provided by Elsevier in its journal Journal of Business Research.
Volume (Year): 45 (1999)
Issue (Month): 2 (June)
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Web page: http://www.elsevier.com/locate/jbusres
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- Ellis, Paul D., 2010. "International trade intermediaries and the transfer of marketing knowledge in transition economies," International Business Review, Elsevier, vol. 19(1), pages 16-33, February.
- Rust, Roland T. & Espinoza, Francine, 2006. "How technology advances influence business research and marketing strategy," Journal of Business Research, Elsevier, vol. 59(10-11), pages 1072-1078, October.
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- Hagen, Birgit & Zucchella, Antonella & Cerchiello, Paola & De Giovanni, Nicolò, 2012. "International strategy and performance—Clustering strategic types of SMEs," International Business Review, Elsevier, vol. 21(3), pages 369-382.
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