IDEAS home Printed from https://ideas.repec.org/a/eee/ejores/v289y2021i1p1-16.html
   My bibliography  Save this article

Retail shelf space planning problems: A comprehensive review and classification framework

Author

Listed:
  • Bianchi-Aguiar, Teresa
  • Hübner, Alexander
  • Carravilla, Maria Antónia
  • Oliveira, José Fernando

Abstract

The retail shelf space planning problem has long been addressed by Marketing and Operations Research (OR) professionals and researchers, with the first empirical studies tracing back to the 1960s and the first modelling approaches back to the 1970s. Due to this long history, this field presents a wide range of different mathematical modelling approaches that deal with the decisions surrounding a set of products and not only define their space assignment and related quantity, but also their vertical and horizontal positioning within a retail shelf. These decisions affect customer demand, namely in the form of space- and position-dependent demand and replenishment requirements. Current literature provides either more comprehensive decision models with a wide range of demand effects but limited practical applicability, or more simplistic model formulations with greater practical application but limited consideration of the associated demand.

Suggested Citation

  • Bianchi-Aguiar, Teresa & Hübner, Alexander & Carravilla, Maria Antónia & Oliveira, José Fernando, 2021. "Retail shelf space planning problems: A comprehensive review and classification framework," European Journal of Operational Research, Elsevier, vol. 289(1), pages 1-16.
    • Handle: RePEc:eee:ejores:v:289:y:2021:i:1:p:1-16
    DOI: 10.1016/j.ejor.2020.06.018
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0377221720305610
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.ejor.2020.06.018?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Hasmukh K. Gajjar & Gajendra Kumar Adil, 2015. "Retail shelf space allocation considering inventory replenishment," International Journal of Services and Operations Management, Inderscience Enterprises Ltd, vol. 22(2), pages 221-234.
    2. S Raut & S Swami & M P Moholkar, 2009. "Heuristic and meta-heuristic approaches for multi-period shelf-space optimization: the case of motion picture retailing," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 60(10), pages 1335-1348, October.
    3. Hansen, Jared M. & Raut, Sumit & Swami, Sanjeev, 2010. "Retail Shelf Allocation: A Comparative Analysis of Heuristic and Meta-Heuristic Approaches," Journal of Retailing, Elsevier, vol. 86(1), pages 94-105.
    4. Fitzsimons, Gavan J, 2000. "Consumer Response to Stockouts," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 27(2), pages 249-266, September.
    5. Hasmukh K. Gajjar & Gajendra K. Adil, 2011. "A Dynamic Programming Heuristic For Retail Shelf Space Allocation Problem," Asia-Pacific Journal of Operational Research (APJOR), World Scientific Publishing Co. Pte. Ltd., vol. 28(02), pages 183-199.
    6. Reyes, Pedro M. & Frazier, Gregory V., 2007. "Goal programming model for grocery shelf space allocation," European Journal of Operational Research, Elsevier, vol. 181(2), pages 634-644, September.
    7. Yang, Ming-Hsien & Chen, Wen-Cher, 1999. "A study on shelf space allocation and management," International Journal of Production Economics, Elsevier, vol. 60(1), pages 309-317, April.
    8. Lotfi, M.M. & Torabi, S.A., 2011. "A fuzzy goal programming approach for mid-term assortment planning in supermarkets," European Journal of Operational Research, Elsevier, vol. 213(2), pages 430-441, September.
    9. Erjen van Nierop & Dennis Fok & Philip Hans Franses, 2008. "Interaction Between Shelf Layout and Marketing Effectiveness and Its Impact on Optimizing Shelf Arrangements," Marketing Science, INFORMS, vol. 27(6), pages 1065-1082, 11-12.
    10. Alexander Hübner & Fabian Schäfer & Kai N. Schaal, 2020. "Maximizing Profit via Assortment and Shelf‐Space Optimization for Two‐Dimensional Shelves," Production and Operations Management, Production and Operations Management Society, vol. 29(3), pages 547-570, March.
    11. Abbott, Harish & Palekar, Udatta S., 2008. "Retail replenishment models with display-space elastic demand," European Journal of Operational Research, Elsevier, vol. 186(2), pages 586-607, April.
    12. Murray, Chase C. & Talukdar, Debabrata & Gosavi, Abhijit, 2010. "Joint Optimization of Product Price, Display Orientation and Shelf-Space Allocation in Retail Category Management," Journal of Retailing, Elsevier, vol. 86(2), pages 125-136.
    13. Bianchi-Aguiar, Teresa & Silva, Elsa & Guimarães, Luis & Carravilla, Maria Antónia & Oliveira, José F., 2018. "Allocating products on shelves under merchandising rules: Multi-level product families with display directions," Omega, Elsevier, vol. 76(C), pages 47-62.
    14. Mark G. Brown & Jong-Ying Lee, 1996. "Allocation of shelf space: A case study of refrigerated juice products in grocery stores," Agribusiness, John Wiley & Sons, Ltd., vol. 12(2), pages 113-121.
    15. Anderson, Evan E, 1979. "An Analysis of Retail Display Space: Theory and Methods," The Journal of Business, University of Chicago Press, vol. 52(1), pages 103-118, January.
    16. Eisend, Martin, 2014. "Shelf space elasticity: A meta-analysis," Journal of Retailing, Elsevier, vol. 90(2), pages 168-181.
    17. Preston, John & Mercer, Alan, 1990. "The influence of product range in the space allocation procedure," European Journal of Operational Research, Elsevier, vol. 47(3), pages 339-347, August.
    18. Hübner, Alexander & Kuhn, Heinrich & Kühn, Sandro, 2016. "An efficient algorithm for capacitated assortment planning with stochastic demand and substitution," European Journal of Operational Research, Elsevier, vol. 250(2), pages 505-520.
    19. M M Lotfi & M Rabbani & S F Ghaderi, 2011. "A weighted goal programming approach for replenishment planning and space allocation in a supermarket," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 62(6), pages 1128-1137, June.
    20. Masoud Rabbani & Navid Salmanzadeh-Meydani & Amir Farshbaf-Geranmayeh & Vahed Fadakar-Gabalou, 2018. "Profit maximizing through 3D shelf space allocation of 2D display orientation items with variable heights of the shelves," OPSEARCH, Springer;Operational Research Society of India, vol. 55(2), pages 337-360, June.
    21. Hariga, Moncer A. & Al-Ahmari, Abdulrahman & Mohamed, Abdel-Rahman A., 2007. "A joint optimisation model for inventory replenishment, product assortment, shelf space and display area allocation decisions," European Journal of Operational Research, Elsevier, vol. 181(1), pages 239-251, August.
    22. Schneeweiss, Christoph, 2003. "Distributed decision making--a unified approach," European Journal of Operational Research, Elsevier, vol. 150(2), pages 237-252, October.
    23. Narendra Agrawal & Stephen A. Smith, 1996. "Estimating negative binomial demand for retail inventory management with unobservable lost sales," Naval Research Logistics (NRL), John Wiley & Sons, vol. 43(6), pages 839-861, September.
    24. Teresa Bianchi-Aguiar & Elsa Silva & Luis Guimarães & Maria Antónia Carravilla & José F. Oliveira & João Günther Amaral & Jorge Liz & Sérgio Lapela, 2016. "Using Analytics to Enhance a Food Retailer’s Shelf-Space Management," Interfaces, INFORMS, vol. 46(5), pages 424-444, October.
    25. Zhao, Ju & Zhou, Yong-Wu & Wahab, M.I.M., 2016. "Joint optimization models for shelf display and inventory control considering the impact of spatial relationship on demand," European Journal of Operational Research, Elsevier, vol. 255(3), pages 797-808.
    26. B. Ramaseshan & N. R. Achuthan & R. Collinson, 2009. "A Retail Category Management Model Integrating Shelf Space And Inventory Levels," Asia-Pacific Journal of Operational Research (APJOR), World Scientific Publishing Co. Pte. Ltd., vol. 26(04), pages 457-478.
    27. Düsterhöft, Tobias & Hübner, Alexander & Schaal, Kai, 2020. "A practical approach to the shelf-space allocation and replenishment problem with heterogeneously sized shelves," European Journal of Operational Research, Elsevier, vol. 282(1), pages 252-266.
    28. A. Gürhan Kök & Marshall L. Fisher & Ramnath Vaidyanathan, 2015. "Assortment Planning: Review of Literature and Industry Practice," International Series in Operations Research & Management Science, in: Narendra Agrawal & Stephen A. Smith (ed.), Retail Supply Chain Management, edition 2, chapter 0, pages 175-236, Springer.
    29. Robert Russell & Timothy Urban, 2010. "The location and allocation of products and product families on retail shelves," Annals of Operations Research, Springer, vol. 179(1), pages 131-147, September.
    30. Alexander Hübner & Kai Schaal, 2017. "Effect of replenishment and backroom on retail shelf-space planning," Business Research, Springer;German Academic Association for Business Research, vol. 10(1), pages 123-156, June.
    31. repec:dau:papers:123456789/1757 is not listed on IDEAS
    32. Yang, Ming-Hsien, 2001. "An efficient algorithm to allocate shelf space," European Journal of Operational Research, Elsevier, vol. 131(1), pages 107-118, May.
    33. J Irion & J-C Lu & F A Al-Khayyal & Y-C Tsao, 2011. "A hierarchical decomposition approach to retail shelf space management and assortment decisions," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 62(10), pages 1861-1870, October.
    34. Hübner, Alexander & Schaal, Kai, 2017. "A shelf-space optimization model when demand is stochastic and space-elastic," Omega, Elsevier, vol. 68(C), pages 139-154.
    35. J Irion & J-C Lu & F A Al-Khayyal & Y-C Tsao, 2011. "A hierarchical decomposition approach to retail shelf space management and assortment decisions," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 62(10), pages 1861-1870, October.
    36. Hansen, Pierre & Heinsbroek, Hans, 1979. "Product selection and space allocation in supermarkets," European Journal of Operational Research, Elsevier, vol. 3(6), pages 474-484, November.
    37. Alain Bultez & Philippe Naert, 1988. "SH.A.R.P.: Shelf Allocation for Retailers' Profit," Marketing Science, INFORMS, vol. 7(3), pages 211-231.
    38. A. Gürhan Kök & Marshall L. Fisher, 2007. "Demand Estimation and Assortment Optimization Under Substitution: Methodology and Application," Operations Research, INFORMS, vol. 55(6), pages 1001-1021, December.
    39. Schaal, Kai & Hübner, Alexander, 2018. "When does cross-space elasticity matter in shelf-space planning? A decision analytics approach," Omega, Elsevier, vol. 80(C), pages 135-152.
    40. Hasmukh Gajjar & Gajendra Adil, 2010. "A piecewise linearization for retail shelf space allocation problem and a local search heuristic," Annals of Operations Research, Springer, vol. 179(1), pages 149-167, September.
    41. Irion, Jens & Lu, Jye-Chyi & Al-Khayyal, Faiz & Tsao, Yu-Chung, 2012. "A piecewise linearization framework for retail shelf space management models," European Journal of Operational Research, Elsevier, vol. 222(1), pages 122-136.
    42. Ahmed Ghoniem & Tulay Flamand & Mohamed Haouari, 2016. "Exact Solution Methods for a Generalized Assignment Problem with Location/Allocation Considerations," INFORMS Journal on Computing, INFORMS, vol. 28(3), pages 589-602, August.
    43. Hwang, Hark & Choi, Bum & Lee, Min-Jin, 2005. "A model for shelf space allocation and inventory control considering location and inventory level effects on demand," International Journal of Production Economics, Elsevier, vol. 97(2), pages 185-195, August.
    44. Pierre Desmet & Valérie Renaudin, 1998. "Estimation of Product Category Sales Responsiveness to Allocated Shelf Space," Post-Print halshs-00143451, HAL.
    45. Ahmed Ghoniem & Tulay Flamand & Mohamed Haouari, 2016. "Optimization-Based Very Large-Scale Neighborhood Search for Generalized Assignment Problems with Location/Allocation Considerations," INFORMS Journal on Computing, INFORMS, vol. 28(3), pages 575-588, August.
    46. Ruibin Bai & Graham Kendall, 2008. "A Model for Fresh Produce Shelf-Space Allocation and Inventory Management with Freshness-Condition-Dependent Demand," INFORMS Journal on Computing, INFORMS, vol. 20(1), pages 78-85, February.
    47. Ge, Xin & Messinger, Paul R. & Li, Jin, 2009. "Influence of Soldout Products on Consumer Choice," Journal of Retailing, Elsevier, vol. 85(3), pages 274-287.
    48. Piramuthu, Selwyn & Zhou, Wei, 2013. "RFID and perishable inventory management with shelf-space and freshness dependent demand," International Journal of Production Economics, Elsevier, vol. 144(2), pages 635-640.
    49. Hübner, Alexander H. & Kuhn, Heinrich, 2012. "Retail category management: State-of-the-art review of quantitative research and software applications in assortment and shelf space management," Omega, Elsevier, vol. 40(2), pages 199-209, April.
    50. Andrew Lim & Brian Rodrigues & Xingwen Zhang, 2004. "Metaheuristics with Local Search Techniques for Retail Shelf-Space Optimization," Management Science, INFORMS, vol. 50(1), pages 117-131, January.
    51. H. Neil Geismar & Milind Dawande & B. P. S. Murthi & Chelliah Sriskandarajah, 2015. "Maximizing Revenue Through Two-Dimensional Shelf-Space Allocation," Production and Operations Management, Production and Operations Management Society, vol. 24(7), pages 1148-1163, July.
    52. Evan E. Anderson & Henry N. Amato, 1974. "A Mathematical Model for Simultaneously Determining the Optimal Brand-Collection and Display-Area Allocation," Operations Research, INFORMS, vol. 22(1), pages 13-21, February.
    53. Hübner, Alexander & Schaal, Kai, 2017. "An integrated assortment and shelf-space optimization model with demand substitution and space-elasticity effects," European Journal of Operational Research, Elsevier, vol. 261(1), pages 302-316.
    54. Holzapfel, Andreas & Hübner, Alexander & Kuhn, Heinrich & Sternbeck, Michael G., 2016. "Delivery pattern and transportation planning in grocery retailing," European Journal of Operational Research, Elsevier, vol. 252(1), pages 54-68.
    55. Alexander H. Hübner & Heinrich Kuhn, 2011. "Shelf and Inventory Management with Space-Elastic Demand," Operations Research Proceedings, in: Bo Hu & Karl Morasch & Stefan Pickl & Markus Siegle (ed.), Operations Research Proceedings 2010, pages 405-410, Springer.
    56. Marcel Corstjens & Peter Doyle, 1981. "A Model for Optimizing Retail Space Allocations," Management Science, INFORMS, vol. 27(7), pages 822-833, July.
    57. B. Ramaseshan & N. R. Achuthan & R. Collinson, 2008. "Decision Support Tool For Retail Shelf Space Optimization," International Journal of Information Technology & Decision Making (IJITDM), World Scientific Publishing Co. Pte. Ltd., vol. 7(03), pages 547-565.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Bargoni, Augusto & Kliestik, Tomas & Jabeen, Fauzia & Santoro, Gabriele, 2023. "Family firms’ characteristics and consumer behaviour: An enquiry into millennials’ purchase intention in the online channel," Journal of Business Research, Elsevier, vol. 156(C).
    2. Hense, Jonas & Hübner, Alexander, 2022. "Assortment optimization in omni-channel retailing," European Journal of Operational Research, Elsevier, vol. 301(1), pages 124-140.
    3. Kateryna Czerniachowska, 2022. "A genetic algorithm for the retail shelf space allocation problem with virtual segments," OPSEARCH, Springer;Operational Research Society of India, vol. 59(1), pages 364-412, March.
    4. Gecili, Hakan & Parikh, Pratik J., 2022. "Joint shelf design and shelf space allocation problem for retailers," Omega, Elsevier, vol. 111(C).
    5. Abdelaziz, Fouad Ben & Maddah, Bacel & Flamand, Tülay & Azar, Jimmy, 2024. "Store-Wide space planning balancing impulse and convenience," European Journal of Operational Research, Elsevier, vol. 312(1), pages 211-226.
    6. Ostermeier, Manuel & Düsterhöft, Tobias & Hübner, Alexander, 2021. "A model and solution approach for store-wide shelf space allocation," Omega, Elsevier, vol. 102(C).
    7. Caglar Gencosman, Burcu & Begen, Mehmet A., 2022. "Exact optimization and decomposition approaches for shelf space allocation," European Journal of Operational Research, Elsevier, vol. 299(2), pages 432-447.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Gecili, Hakan & Parikh, Pratik J., 2022. "Joint shelf design and shelf space allocation problem for retailers," Omega, Elsevier, vol. 111(C).
    2. Ostermeier, Manuel & Düsterhöft, Tobias & Hübner, Alexander, 2021. "A model and solution approach for store-wide shelf space allocation," Omega, Elsevier, vol. 102(C).
    3. Mou, Shandong & Robb, David J. & DeHoratius, Nicole, 2018. "Retail store operations: Literature review and research directions," European Journal of Operational Research, Elsevier, vol. 265(2), pages 399-422.
    4. Kateryna Czerniachowska, 2022. "A genetic algorithm for the retail shelf space allocation problem with virtual segments," OPSEARCH, Springer;Operational Research Society of India, vol. 59(1), pages 364-412, March.
    5. Alexander Hübner & Kai Schaal, 2017. "Effect of replenishment and backroom on retail shelf-space planning," Business Research, Springer;German Academic Association for Business Research, vol. 10(1), pages 123-156, June.
    6. Hübner, Alexander & Schaal, Kai, 2017. "A shelf-space optimization model when demand is stochastic and space-elastic," Omega, Elsevier, vol. 68(C), pages 139-154.
    7. Flamand, Tulay & Ghoniem, Ahmed & Haouari, Mohamed & Maddah, Bacel, 2018. "Integrated assortment planning and store-wide shelf space allocation: An optimization-based approach," Omega, Elsevier, vol. 81(C), pages 134-149.
    8. Schaal, Kai & Hübner, Alexander, 2018. "When does cross-space elasticity matter in shelf-space planning? A decision analytics approach," Omega, Elsevier, vol. 80(C), pages 135-152.
    9. Kim, Gwang & Moon, Ilkyeong, 2021. "Integrated planning for product selection, shelf-space allocation, and replenishment decision with elasticity and positioning effects," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
    10. Hense, Jonas & Hübner, Alexander, 2022. "Assortment optimization in omni-channel retailing," European Journal of Operational Research, Elsevier, vol. 301(1), pages 124-140.
    11. Irion, Jens & Lu, Jye-Chyi & Al-Khayyal, Faiz & Tsao, Yu-Chung, 2012. "A piecewise linearization framework for retail shelf space management models," European Journal of Operational Research, Elsevier, vol. 222(1), pages 122-136.
    12. Zhao, Ju & Zhou, Yong-Wu & Wahab, M.I.M., 2016. "Joint optimization models for shelf display and inventory control considering the impact of spatial relationship on demand," European Journal of Operational Research, Elsevier, vol. 255(3), pages 797-808.
    13. Hübner, Alexander H. & Kuhn, Heinrich, 2012. "Retail category management: State-of-the-art review of quantitative research and software applications in assortment and shelf space management," Omega, Elsevier, vol. 40(2), pages 199-209, April.
    14. Schäfer, Fabian & Hense, Jonas & Hübner, Alexander, 2023. "An analytical assessment of demand effects in omni-channel assortment planning," Omega, Elsevier, vol. 115(C).
    15. Caglar Gencosman, Burcu & Begen, Mehmet A., 2022. "Exact optimization and decomposition approaches for shelf space allocation," European Journal of Operational Research, Elsevier, vol. 299(2), pages 432-447.
    16. Alexander Hübner & Fabian Schäfer & Kai N. Schaal, 2020. "Maximizing Profit via Assortment and Shelf‐Space Optimization for Two‐Dimensional Shelves," Production and Operations Management, Production and Operations Management Society, vol. 29(3), pages 547-570, March.
    17. Düsterhöft, Tobias & Hübner, Alexander & Schaal, Kai, 2020. "A practical approach to the shelf-space allocation and replenishment problem with heterogeneously sized shelves," European Journal of Operational Research, Elsevier, vol. 282(1), pages 252-266.
    18. Hübner, Alexander & Schaal, Kai, 2017. "An integrated assortment and shelf-space optimization model with demand substitution and space-elasticity effects," European Journal of Operational Research, Elsevier, vol. 261(1), pages 302-316.
    19. Tsao, Yu-Chung & Lu, Jye-Chyi & An, Na & Al-Khayyal, Faiz & Lu, Richard W. & Han, Guanghua, 2014. "Retailer shelf-space management with trade allowance: A Stackelberg game between retailer and manufacturers," International Journal of Production Economics, Elsevier, vol. 148(C), pages 133-144.
    20. Bianchi-Aguiar, Teresa & Silva, Elsa & Guimarães, Luis & Carravilla, Maria Antónia & Oliveira, José F., 2018. "Allocating products on shelves under merchandising rules: Multi-level product families with display directions," Omega, Elsevier, vol. 76(C), pages 47-62.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:ejores:v:289:y:2021:i:1:p:1-16. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/eor .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.