Incentives to Exercise
AbstractCan incentives be effective in encouraging the development of good habits? We investigate the post-intervention effects of paying people to attend a gym a number of times during one month. In two studies we find marked attendance increases after the intervention relative to attendance changes for the respective control groups. This is entirely driven by people who did not previously attend the gym on a regular basis. In our second study, we find improvements on health indicators such as weight, waist size, and pulse rate, suggesting the intervention led to a net increase in total physical activity rather than to a substitution away from nonincentivized ones. We argue that there is scope for financial intervention in habit formation, particularly in the area of health. Copyright 2009 The Econometric Society.
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Bibliographic InfoArticle provided by Econometric Society in its journal Econometrica.
Volume (Year): 77 (2009)
Issue (Month): 3 (05)
Other versions of this item:
- Charness, Gary B & Gneezy, Uri, 2008. "Incentives to Exercise," University of California at Santa Barbara, Economics Working Paper Series qt3tc3j5x7, Department of Economics, UC Santa Barbara.
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