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Modelling heterogeneous preferences for nature‐based tourism trips

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  • David Boto‐García
  • Antonio Alvarez
  • José Baños

Abstract

This paper studies individual preferences for place‐based attributes in the context of nature‐based domestic tourism trips. We examine the regional characteristics that explain tourist destination choice focusing on taste heterogeneity for distance and temperature. We examine the influence of a set of mean shifters in the marginal utilities for regional amenities, and how individuals are willing to trade distance in exchange for warmer (cooler) climates (i.e., marginal rates of substitution). Using a rich dataset of trips within Spain for nature‐based purposes, we find large heterogeneity in preferences for temperature differentials and distance, with trip purposes acting as moderators. Este artículo estudia las preferencias individuales por los atributos relacionados con el lugar en el contexto de los viajes de turismo nacional basados en el disfrute de la naturaleza. Se examinaron las características regionales que explican la elección del destino turístico, centrándose en la heterogeneidad de las preferencias por la distancia y la temperatura. Se examinó la influencia de un conjunto de cambios promedio en las utilidades marginales de los servicios regionales, y cómo los individuos están dispuestos a aceptar una mayor distancia a cambio de climas más cálidos (o más fríos), lo que constituyen las tasas marginales de sustitución. Mediante el uso de un amplio y completo conjunto de datos de viajes por el interior de España con fines de disfrute de la naturaleza, se encontró una gran heterogeneidad en las preferencias por los diferenciales de temperatura y de distancia, en la que los fines del viaje fueron los factores moderadores. 本稿では、自然体験型の国内の観光旅行というコンテキストにおける、場所に基づく属性に対する個人の選好を検討する。距離と温度に対する嗜好の不均一性に焦点を当てて、目的地の選択の理由となる地域の特性を調べる。地域のアメニティの限界効用における一連の平均変動要因の影響と、個人が温暖(寒冷)な気候と距離をどのくらい積極的に引き換えにするのか(すなわち、限界代替率)を調べた。自然体験を目的としたスペインの国内旅行の豊富なデータセットから、温度差と距離に対する選好性に大きな不均一性があり、旅行の目的が調整効果として作用していることが分かる。

Suggested Citation

  • David Boto‐García & Antonio Alvarez & José Baños, 2021. "Modelling heterogeneous preferences for nature‐based tourism trips," Papers in Regional Science, Wiley Blackwell, vol. 100(6), pages 1625-1653, December.
    • Handle: RePEc:bla:presci:v:100:y:2021:i:6:p:1625-1653
    DOI: 10.1111/pirs.12631
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