IDEAS home Printed from https://ideas.repec.org/a/ags/jlofdr/27915.html
   My bibliography  Save this article

Using State Logos To Increase Purchases Of Selected Food Products

Author

Listed:
  • Brooker, John R.
  • Eastwood, David B.

Abstract

The use of a state sponsored logo to enhance sales of locally grown or processed foods was examined at the retail level. The impact of socioeconomic variables on thirteen logo attitude statements was evaluated with a probit formulation. The results indicated that a single logo should not be used to identify both fresh and processed foods. Significantly higher proportions of respondents gave positive answers to the fresh produce statements of the logo's effects on purchase decisions and willingness-to-pay slightly higher prices than to those for processed foods.

Suggested Citation

  • Brooker, John R. & Eastwood, David B., 1989. "Using State Logos To Increase Purchases Of Selected Food Products," Journal of Food Distribution Research, Food Distribution Research Society, vol. 20(1), pages 1-9, February.
  • Handle: RePEc:ags:jlofdr:27915
    DOI: 10.22004/ag.econ.27915
    as

    Download full text from publisher

    File URL: https://ageconsearch.umn.edu/record/27915/files/20010175.pdf
    Download Restriction: no

    File URL: https://libkey.io/10.22004/ag.econ.27915?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Buse, Rueben C., 1986. "What is America Eating? Implications for Red Meat," Staff Papers 200441, University of Wisconsin-Madison, Department of Agricultural and Applied Economics.
    2. Blaylock, James & Burbee, Clark, 1985. "Consumer Demand For Eggs And Market Implications," Staff Reports 277809, United States Department of Agriculture, Economic Research Service.
    3. Capps, Oral, Jr., 1986. "Changes In Domestic Demand For Food: Impacts On Southern Agriculture," Southern Journal of Agricultural Economics, Southern Agricultural Economics Association, vol. 18(1), pages 1-12, July.
    4. Eastwood, David B. & Brooker, John R. & Orr, Robert H., 1987. "Consumer Preferences for Local Versus Out-Of-State Grown Selected Fresh Produce: The Case of Knoxville, Tennessee," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 19(2), pages 183-194, December.
    5. Scearce, W. Keith & Jensen, Robert B., 1979. "Food Stamp Program Effects on Availability Of Food Nutrients for Low Income Families In the Southern Region of the United States," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 11(2), pages 113-120, December.
    6. John Adrian & Raymond Daniel, 1976. "Impact of Socioeconomic Factors on Consumption of Selected Food Nutrients in the United States," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 58(1), pages 31-38.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Giraud, Kelly L. & Bond, Craig A. & Bond, Jennifer Keeling, 2005. "Consumer Preferences for Locally Made Specialty Food Products Across Northern New England," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 34(2), pages 1-13, October.
    2. Velandia, Margarita & Clark, Christopher D. & Lambert, Dayton M. & Davis, James A. & Jensen, Kimberly & Wszelaki, Annette & Wilcox, Michael D. Jr., 2014. "Factors Affecting Producer Participation in State-sponsored Marketing Programs: The Case of Fruit and Vegetable Growers in Tennessee," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 43(2), pages 1-17, August.
    3. Martinez, Steve & Hand, Michael & Da Pra, Michelle & Pollack, Susan & Ralston, Katherine & Smith, Travis & Vogel, Stephen & Clarke, Shellye & Lohr, Luanne & Low, Sarah & Newman, Constance, 2010. "Local food systems: concepts, impacts, and issues," MPRA Paper 24313, University Library of Munich, Germany.
    4. Fang, Xin & Huang, Hui & Leung, PingSun, 2018. "Competitiveness of local food: an empirical analysis of the tomato market dynamics," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 21(1).
    5. Govindasamy, Ramu & Puduri, Venkata & Kelley, Kathleen & Simon, James E., 2012. "Increased Purchases of Locally Grown Ethnic Greens and Herbs due to Concerns about Food Miles," Journal of Food Distribution Research, Food Distribution Research Society, vol. 43(3), November.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Eastwood, David B. & Brooker, John R. & Orr, Robert H., 1987. "Consumer Preferences For Local Versus Out-Of-State Grown Selected Fresh Produce: The Case Of Knoxville, Tennessee," Southern Journal of Agricultural Economics, Southern Agricultural Economics Association, vol. 19(2), pages 1-12, December.
    2. Cook, Cristanna M. & Eastwood, David B. & Cheng, Ty, 1991. "Incorporating Subsistence Into A Probit Analysis Of Household Nutrition Levels," Southern Journal of Agricultural Economics, Southern Agricultural Economics Association, vol. 23(1), pages 1-8, July.
    3. Philip M. Gleason & Anu Rangarajan & Christine Olson, "undated". "Dietary Intake and Dietary Attitudes Among Food Stamp Participants and Other Low-Income Individuals," Mathematica Policy Research Reports 7de7096e094445cba404d4e97, Mathematica Policy Research.
    4. Chavas, Jean-Paul & Keplinger, Keith O., 1983. "Impact Of Domestic Food Programs On Nutrient Intake Of Low-Income Persons In The United States," Southern Journal of Agricultural Economics, Southern Agricultural Economics Association, vol. 15(1), pages 1-9, July.
    5. Hihn, Jairus & Lane, Sylvia, 1986. "Economic and Sociodemographic Variables Affecting Nutritional Quality of Diets," CUDARE Working Papers 198299, University of California, Berkeley, Department of Agricultural and Resource Economics.
    6. Capps, Oral, Jr. & Schmitz, John D., 1991. "A Recognition Of Health And Nutrition Factors In Food Demand Analysis," Western Journal of Agricultural Economics, Western Agricultural Economics Association, vol. 16(1), pages 1-15, July.
    7. Nayga, Rodolfo M., Jr. & Capps, Oral, Jr., 1993. "Analysis Of Socio-Economic And Demographic Factors Affecting Food Away From Home Consumption: A Synopsis," Journal of Food Distribution Research, Food Distribution Research Society, vol. 24(1), pages 1-18, February.
    8. Nayga, Rodolfo M., 1994. "Effects of Socioeconomic and Demographic Factors on Consumption of Selected Food Nutrients," Agricultural and Resource Economics Review, Cambridge University Press, vol. 23(2), pages 171-182, October.
    9. Ramezani, Cyrus A., 1995. "Determinants Of Nutrient Demand: A Nonparametric Analysis," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 20(1), pages 1-13, July.
    10. repec:mpr:mprres:2567 is not listed on IDEAS
    11. Babb, Emerson M. & Long, Burl F., 1987. "The Role Of Alternative Agricultural Enterprises In A Changing Agricultural Economy," Southern Journal of Agricultural Economics, Southern Agricultural Economics Association, vol. 19(1), pages 1-9, July.
    12. Tomek, William G. & Myers, Robert J., 1993. "Empirical Analysis Of Agricultural Commodity Prices: A Viewpoint," Working Papers 6847, Cornell University, Department of Applied Economics and Management.
    13. Hildreth, R.J. & Bentley, Orville G. & Johnson, Glenn L. & Tweeten, Luther & Mellor, John W. & Bromley, Daniel W. & Pope, Rulon D. & Leman, Christopher K. & Paarlberg, Robert L. & King, R.P. & Sonka, , 1985. "Agriculture and Rural Areas Approaching the Twenty-first Century: Challenges for Agricultural Economics," 1985 Annual Meeting, August 4-7, Ames, Iowa 278707, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    14. Merritt, Meagan G. & Delong, Karen Lewis & Griffith, Andrew P. & Jensen, Kimberly L., 2018. "Consumer Willingness To Pay For Tennessee Certified Beef," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 50(2), pages 233-254, May.
    15. Beamer, Bobby G. & Preston, Warren P., 1991. "Shelf Space Allocation In The Produce Department: Implications For Marketing Specialty Produce," Journal of Food Distribution Research, Food Distribution Research Society, vol. 22(3), pages 1-14, September.
    16. Brooker, John R., 2000. "Competitiveness And Access To Produce Markets For Smaller-Volume Tennessee Producers," Journal of Food Distribution Research, Food Distribution Research Society, vol. 31(3), pages 1-3, November.
    17. Nayga, Rodolfo Jr, 1996. "Dietary fiber intake away-from-home and at-home in the United States," Food Policy, Elsevier, vol. 21(3), pages 279-290, July.
    18. Barbara Devaney & Myoung Kim & Alicia Carriquiry & Gabriel Camano-Garcia, 2005. "Assessing the Nutrient Intakes of Vulnerable Subgroups," Mathematica Policy Research Reports 7bec830f54a04b0491011e3ba, Mathematica Policy Research.
    19. Huang, Chung L. & Fletcher, Stanley M. & Raunikar, Robert, 1981. "Modeling The Effects Of The Food Stamp Program On Participating Households' Purchases: An Empirical Application," Southern Journal of Agricultural Economics, Southern Agricultural Economics Association, vol. 13(2), pages 1-8, December.
    20. Carlos E. Carpio & Olga Isengildina-Massa, 2009. "Consumer willingness to pay for locally grown products: the case of South Carolina," Agribusiness, John Wiley & Sons, Ltd., vol. 25(3), pages 412-426.
    21. LaFrance, Jeffrey T., 1999. "U.S. Food and Nutrient Demand and the Effects of Agricultural Policies," Department of Agricultural & Resource Economics, UC Berkeley, Working Paper Series qt52h9v4dq, Department of Agricultural & Resource Economics, UC Berkeley.

    More about this item

    Keywords

    Agribusiness;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ags:jlofdr:27915. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: AgEcon Search (email available below). General contact details of provider: https://edirc.repec.org/data/fdrssea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.