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Strategic orientation, innovation performance and the moderating influence of marketing management

Citations

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  1. Abbasali Hosseinian Dastjerdi & Mustafa Tumer, 2024. "The Effects of Strategic Orientation on Mass Customization Capacity in Iran: The Mediating Role of Intellectual Capital," SAGE Open, , vol. 14(3), pages 21582440241, August.
  2. Jin, Tingting & Chorda, Isidre March, 2025. "The impact of green strategy hybrid orientation on startup performance in SMEs," Journal of Business Research, Elsevier, vol. 201(C).
  3. Zhang Li Wei, 2023. "An Empirical Study of Strategic Orientation and Dual Competence on Service Quality," International Journal of Science and Business, IJSAB International, vol. 23(1), pages 1-21.
  4. Bernardo Gala-Velásquez & Américo Hurtado-Palomino & Angela Y. Arredondo-Salas, 2023. "Organisational Flexibility and Innovation Performance: The Moderating Role of Management Support," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 24(2), pages 219-234, June.
  5. Jianhong He & Hongmin Chen & Fu-Sheng Tsai, 2020. "Strategy Orientation, Innovation Capacity Endowment, and International R&D Intensity of Listed Companies in China," Sustainability, MDPI, vol. 12(1), pages 1-20, January.
  6. Georgios Giotis & Evangelia Papadionysiou, 2022. "The Role of Managerial and Technological Innovations in the Tourism Industry: A Review of the Empirical Literature," Sustainability, MDPI, vol. 14(9), pages 1-20, April.
  7. Zerbini, Fabrizio & Miceli, Gaetano “Nino” & De Carlo, Manuela, 2024. "Better to be the same or different? Paired customer and selling orientations and their impact on the exploitation of relationship-specific investments (RSIs) in dyads," European Management Journal, Elsevier, vol. 42(3), pages 385-396.
  8. González-Serrano, María Huertas & Alonso Dos Santos, Manuel & Sendra-Garcia, Javier & Calabuig, Ferran, 2023. "Sports entrepreneurship during COVID-19: Technology as an ally to maintain the competitiveness of small businesses," Technological Forecasting and Social Change, Elsevier, vol. 187(C).
  9. Ghasemi, Behzad & Khalijian, Sadaf & Daim, Tugrul U. & Mohammadipirlar, Ebrahim, 2021. "Knowledge management performance measurement based on World-Class Competitive Advantages to develop strategic-oriented projects: Case of Iranian oil industry," Technology in Society, Elsevier, vol. 67(C).
  10. Ghantous, Nabil & Alnawas, Ibrahim, 2020. "The differential and synergistic effects of market orientation and entrepreneurial orientation on hotel ambidexterity," Journal of Retailing and Consumer Services, Elsevier, vol. 55(C).
  11. Md. Uzir Hossain Uzir & Abu Bakar Abdul Hamid & Ishraq Jerin & Ahmad Shaharudin Abdul Latiff & Ramayah Thurasamy, 2021. "Customer satisfaction and brand loyalty to electronic home appliances in Bangladesh: the contingent role of brand trust," SN Business & Economics, Springer, vol. 1(6), pages 1-35, June.
  12. Qian Ma & Weiwei Wu & Yexin Liu, 2021. "The Fit between Technology Management and Technological Capability and Its Impact on New Product Development Performance," Sustainability, MDPI, vol. 13(19), pages 1-12, October.
  13. Teresa Vallet‐Bellmunt & Víctor Del‐Corte‐Lora & M. Teresa Martínez‐Fernández, 2024. "Do we have to choose between economic or environmental performance? The case of the ceramic industry cluster," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(6), pages 5815-5836, November.
  14. Vrontis, Demetris & Basile, Gianpaolo & Simona Andreano, M. & Mazzitelli, Andrea & Papasolomou, Ioanna, 2020. "The profile of innovation driven Italian SMEs and the relationship between the firms’ networking abilities and dynamic capabilities," Journal of Business Research, Elsevier, vol. 114(C), pages 313-324.
  15. Cheng, Colin C.J. & Shiu, Eric C., 2022. "A two-level, longitudinal investigation into the effects of employee social entrepreneurship orientation and top management team decisions on product innovation," Technological Forecasting and Social Change, Elsevier, vol. 182(C).
  16. Shujie Zhang & Mengyuan Chen & Guiyao Tang, 2024. "How green human resource management can promote green competitive advantage: The role of green innovation," Business Strategy and the Environment, Wiley Blackwell, vol. 33(5), pages 4613-4625, July.
  17. Ziyu Zhou & Zhiying Liu & Haizhou Fan, 2026. "Non-actual controller and enterprise technology innovation," Annals of Operations Research, Springer, vol. 359(1), pages 731-753, April.
  18. Xiaoyan Pan & Kum-Sik Oh & Mengmeng Wang, 2021. "Strategic Orientation, Digital Capabilities, and New Product Development in Emerging Market Firms: The Moderating Role of Corporate Social Responsibility," Sustainability, MDPI, vol. 13(22), pages 1-16, November.
  19. Nikiforou, Argyro Iro & Lioukas, Spyros & Voudouris, Irini, 2020. "Network structure and firm-level entrepreneurial behavior: The role of market and technological knowledge networks," Journal of Business Research, Elsevier, vol. 106(C), pages 129-138.
  20. Ardito, Lorenzo & Raby, Simon & Albino, Vito & Bertoldi, Bernardo, 2021. "The duality of digital and environmental orientations in the context of SMEs: Implications for innovation performance," Journal of Business Research, Elsevier, vol. 123(C), pages 44-56.
  21. Hans Löfsten & Anders Isaksson & Heikki Rannikko, 2023. "Entrepreneurial networks, geographical proximity, and their relationship to firm growth: a study of 241 small high-tech firms," The Journal of Technology Transfer, Springer, vol. 48(6), pages 2280-2306, December.
  22. Hailiang Zou & Ling Ouyang & Xiyuan Yang, 2024. "An opportunity or burden? Firms' engagement in poverty alleviation campaign under different business strategies," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(6), pages 5482-5503, November.
  23. Shumin Liu & Gabriel Eweje & Qile He & Zhibin Lin, 2020. "Turning motivation into action: A strategic orientation model for green supply chain management," Business Strategy and the Environment, Wiley Blackwell, vol. 29(7), pages 2908-2918, November.
  24. Sabin Foltean & Bogdana Glovatchi, 2021. "Business Model Innovation for IoT Solutions: An Exploratory Study of Strategic Factors and Expected Outcomes," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 23(57), pages 392-392.
  25. Pham Minh Vu & Tu Binh & Linh Nguyen Khanh Duong, 2023. "How social capital affects innovation, marketing and entrepreneurial orientation: the case of SMEs in Ho Chi Minh (Vietnam)," Journal of Innovation and Entrepreneurship, Springer, vol. 12(1), pages 1-17, December.
  26. Bendig, David & Schulz, Colin & Theis, Lukas & Raff, Stefan, 2023. "Digital orientation and environmental performance in times of technological change," Technological Forecasting and Social Change, Elsevier, vol. 188(C).
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