Theory‐based learning and experimentation: How strategists can systematically generate knowledge at the edge between the known and the unknown
Citations
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- Teppo Felin & Alfonso Gambardella & Todd Zenger, 2024. "Theory-Based Decisions: Foundations and Introduction," Strategy Science, INFORMS, vol. 9(4), pages 297-310, December.
- Devin Burnell & Greg Fisher & Regan Stevenson & Donald F. Kuratko, 2026. "Entrepreneurial Experimentation: Conceptual Foundations, Integrative Theoretical Framework, and Research Agenda," Entrepreneurship Theory and Practice, , vol. 50(1), pages 275-312, January.
- Daniella Laureiro-Martinez & Jose Pablo Arrieta & Stefano Brusoni, 2023. "Microfoundations of Problem Solving: Attentional Engagement Predicts Problem-Solving Strategies," Organization Science, INFORMS, vol. 34(6), pages 2207-2230, November.
- Chan Hyung Park & Markus Baer & Jackson Nickerson, 2025. "Looking at the Trees to See the Forest: Construal Level Shift in Strategic Problem Framing and Formulation," Organization Science, INFORMS, vol. 36(5), pages 1962-1979, September.
- Rajshree Agarwal & Francesca Bacco & Arnaldo Camuffo & Andrea Coali & Alfonso Gambardella & Haji Msangi & Steven Sonka & Anna Temu & Betty Waized & Audra Wormald, 2025. "Does a Theory-of-Value Add Value? Evidence from a Randomized Control Trial with Tanzanian Entrepreneurs," Organization Science, INFORMS, vol. 36(2), pages 601-625, March.
- Arnaldo Camuffo & Alfonso Gambardella & Andrea Pignataro, 2024. "Theory-Driven Strategic Management Decisions," Strategy Science, INFORMS, vol. 9(4), pages 382-396, December.
- Sanasi, Silvia & Ghezzi, Antonio & Cavallo, Angelo, 2023. "What happens after market validation? Experimentation for scaling in technology-based startups," Technological Forecasting and Social Change, Elsevier, vol. 196(C).
- Glenn R. Carroll & Jesper B. Sørensen, 2024. "Strategy Theory Using Analogy: Rationale, Tools and Examples," Strategy Science, INFORMS, vol. 9(4), pages 483-498, December.
- Thomas {AA}stebro & Frank M. Fossen & C'edric Gutierrez, 2026. "Attitudes Toward Ambiguity Among Self-employed and Incorporated Entrepreneurs," Papers 2603.14148, arXiv.org.
- Violina P. Rindova & Luis L. Martins, 2024. "The Imagination Advantage: Why and How Strategists Combine Knowledge and Imagination in Developing Theories," Strategy Science, INFORMS, vol. 9(4), pages 499-514, December.
- Armand Hatchuel, 2023. "The quest for non-Bayesian decision-making heuristics : towards a logic of imagination," Post-Print hal-04300547, HAL.
- Ankur Chavda & Joshua S. Gans & Scott Stern, 2024. "Theory-Based Entrepreneurial Search," Strategy Science, INFORMS, vol. 9(4), pages 397-415, December.
- Ron Adner & Daniel A. Levinthal, 2024. "Strategy Experiments in Nonexperimental Settings: Challenges of Theory, Inference, and Persuasion in Business Strategy," Strategy Science, INFORMS, vol. 9(4), pages 311-321, December.
- Priyadarshini Das & Amer A. Hijazi & Duncan W. Maxwell & Robert C. Moehler, 2023. "Can Business Models Facilitate Strategic Transformation in Construction Firms? A Systematic Review and Research Agenda," Sustainability, MDPI, vol. 15(17), pages 1-20, August.
- Chengbin Wang & Minju Chen & Qingyang Wang & Yongyan Fang, 2023. "The study of value network reconstruction and business model innovation driven by entrepreneurial orientation," International Entrepreneurship and Management Journal, Springer, vol. 19(4), pages 2013-2036, December.
- Felipe A. Csaszar & Harsh Ketkar & Hyunjin Kim, 2024. "Artificial Intelligence and Strategic Decision-Making: Evidence from Entrepreneurs and Investors," Strategy Science, INFORMS, vol. 9(4), pages 322-345, December.
- Timothy E. Ott & Douglas P. Hannah, 2024. "On the Origin of Entrepreneurial Theories: How Entrepreneurs Craft Complex Causal Models with Theorizing and Data," Strategy Science, INFORMS, vol. 9(4), pages 461-462, December.
- Timo Ehrig & Todd Zenger, 2024. "Competing with Theories: Using Awareness and Confidence to Secure Resources and Rents," Strategy Science, INFORMS, vol. 9(4), pages 416-432, December.
- Jacob Valentine & Elena Novelli & Rajshree Agarwal, 2024. "The Theory-Based View and Strategic Pivots: The Effects of Theorization and Experimentation on the Type and Nature of Pivots," Strategy Science, INFORMS, vol. 9(4), pages 433-460, December.
- Zellweger, Thomas & Zenger, Todd, 2022. "Entrepreneurs as scientists, Bayesian inference, and belief revision," Journal of Business Venturing Insights, Elsevier, vol. 18(C).
- Alfonso Gambardella & Danilo Messinese, 2025. "Design- and Theory-Based Approaches to Strategic Decisions," Organization Science, INFORMS, vol. 36(4), pages 1271-1287, July.
- Felipe A. Csaszar & Harsh Ketkar & Hyunjin Kim, 2024. "Artificial Intelligence and Strategic Decision-Making: Evidence from Entrepreneurs and Investors," Papers 2408.08811, arXiv.org.
- Piao, Xuelian & Park, Junmin & Chung, Chris Changwha, 2025. "Real options strategy and firm heterogeneity: Foreign multinational enterprises’ equity acquisition in Chinese international joint ventures," International Business Review, Elsevier, vol. 34(2).
- Chengbin, Wang & Hongbin, Wang & Min, Dai & Yongyan, Fang, 2022. "Lean Startup Approaches(LSAs): Convergence, Integration and Improvement," Technological Forecasting and Social Change, Elsevier, vol. 179(C).
- Teppo Felin & Matthias Holweg, 2024. "Theory Is All You Need: AI, Human Cognition, and Causal Reasoning," Strategy Science, INFORMS, vol. 9(4), pages 346-371, December.
- Ehrig, Timo & Foss, Nicolai J., 2022. "Why we need normative theories of entrepreneurial learning that go beyond Bayesianism," Journal of Business Venturing Insights, Elsevier, vol. 18(C).
- Timo Ehrig & Todd Zenger, 2024. "Competing with Theories: Using Awareness and Confidence to secure Resources and Rents," Working Papers TIMES² 2024-078, ULB -- Universite Libre de Bruxelles.
- Olav Sorenson, 2024. "Theory, Search, and Learning," Strategy Science, INFORMS, vol. 9(4), pages 372-381, December.
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