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Achieving Market Liquidity through Autonomic Cloud Market Management

Author

Listed:
  • Ivan Breskovic

    (Vienna University of Technology)

  • Michael Maurer

    (Vienna University of Technology)

  • Vincent C. Emeakaroha

    (Vienna University of Technology)

  • Ivona Brandic

    (Vienna University of Technology)

  • Jorn Altmann

    (College of Engineering, Seoul National University)

Abstract

Due to the large variety in computing resources, Cloud markets often suffer from a low probability of finding matches between consumers' bids and providers' asks, resulting in low market liquidity. The approach of SLA templates (i.e., templates for electronic contracts) is a means to reduce this variety as it channels the demand and supply. However, until now, the SLA templates used were static, not able to reflect changes in users' requirements. To address this shortcoming, we introduce an adaptive approach for automatically deriving public SLA templates based on the requirements of market participants. To achieve this goal, we utilize clustering algorithms for grouping similar requirements and learning methods for adapting the public SLA templates to observed changes of market conditions. To assess the benefits of the approach, we conduct a simulation-based evaluation and formalize a utility and cost model. Our results show that the use of clustering algorithms and learning algorithms improves the performance of the adaptive SLA template approach.

Suggested Citation

  • Ivan Breskovic & Michael Maurer & Vincent C. Emeakaroha & Ivona Brandic & Jorn Altmann, 2011. "Achieving Market Liquidity through Autonomic Cloud Market Management," TEMEP Discussion Papers 201180, Seoul National University; Technology Management, Economics, and Policy Program (TEMEP), revised Aug 2011.
  • Handle: RePEc:snv:dp2009:201180
    as

    Download full text from publisher

    File URL: http://temep-repec.my-groups.de/DP-80.pdf
    File Function: First version, 2011
    Download Restriction: no
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    References listed on IDEAS

    as
    1. Marcel Risch & Ivona Brandic & Jorn Altmann, 2009. "Using SLA Mapping to Increase Market Liquidity," TEMEP Discussion Papers 200937, Seoul National University; Technology Management, Economics, and Policy Program (TEMEP), revised Oct 2009.
    2. Michael Maurer & Vincent C. Emeakaroha & Ivona Brandic & Jorn Altmann, 2010. "Cost and Benefit of the SLA Mapping Approach for Defining Standardized Goods in Cloud Computing Markets," TEMEP Discussion Papers 201069, Seoul National University; Technology Management, Economics, and Policy Program (TEMEP), revised Dec 2010.
    Full references (including those not matched with items on IDEAS)

    Citations

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    Cited by:

    1. Ivan Breskovic & Ivona Brandic & Jorn Altmann, 2013. "Maximizing Liquidity in Cloud Markets through Standardization of Computational Resources," TEMEP Discussion Papers 2013100, Seoul National University; Technology Management, Economics, and Policy Program (TEMEP), revised Feb 2013.

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    More about this item

    Keywords

    : Service Level Agreement; SLA management; electronic markets; autonomic computing; marketplace; market environments.;
    All these keywords.

    JEL classification:

    • C61 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Optimization Techniques; Programming Models; Dynamic Analysis
    • C63 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Computational Techniques
    • L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation
    • L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
    • L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software
    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management

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