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Design Flexibility In Product Forms


  • Sudhir Kumar Atreya

    () (Indian Institute of Technology Delhi)

  • Sonal Atreya

    () (Indian Institute of Technology Roorkee)

  • Sushil S

    () (Indian Institute of Technology Delhi)

  • Rhicha Shukla

    () (Indian Institute of Technology Delhi)


Flexibility in product Design has been defined as the ?Ability to change or adapt with economy of time, effort, cost or performance.? Hence Flexibility ensures the greater economy, adaptability and evolution of the product.The form and aesthetics of a product is its unquestionable determinant of success in the market. In today?s market, companies have to keep up with fast changing technologies, fashion trends, economy and user needs. This paper presents a review on the role of flexible design in finalising the form of a product, for achieving economy by design. The research work includes studying the form of few successful smartphones and cars and; from their understanding, deriving how forms played the role in success of the product in the market while the product and its iterations themselves follow flexible design.

Suggested Citation

  • Sudhir Kumar Atreya & Sonal Atreya & Sushil S & Rhicha Shukla, 2017. "Design Flexibility In Product Forms," Proceedings of International Academic Conferences 4607556, International Institute of Social and Economic Sciences.
  • Handle: RePEc:sek:iacpro:4607556

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    Cited by:

    1. Henselmann, Klaus & Haller, Stefanie, 2017. "Potentielle Risikofaktoren für die Erhöhung der Betriebsprüfungswahrscheinlichkeit - Eine analytische und empirische Untersuchung auf Basis der E-Bilanz-Taxonomie 6.0 -," Working Papers in Accounting Valuation Auditing 2017-1, Friedrich-Alexander University Erlangen-Nuremberg, Chair of Accounting and Auditing.
    2. repec:eee:energy:v:147:y:2018:i:c:p:1044-1059 is not listed on IDEAS
    3. repec:eee:rensus:v:90:y:2018:i:c:p:516-535 is not listed on IDEAS
    4. repec:eee:rensus:v:90:y:2018:i:c:p:70-89 is not listed on IDEAS

    More about this item


    Design Management; Flexible Design; Economy By Design; Aesthetics; Product form; iPhone; Lamborghini.;

    JEL classification:

    • D47 - Microeconomics - - Market Structure, Pricing, and Design - - - Market Design
    • O39 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Other
    • F17 - International Economics - - Trade - - - Trade Forecasting and Simulation

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