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Odd Couples : Understanding the Governance of Firm-NGO Alliances

Author

Listed:
  • Miguel Rivera-Santos

    (EM - EMLyon Business School)

  • Carlos Rufin

Abstract

We leverage insights and theories from the extensive inter-firm alliance literature to explore the effect of the sector of the partners on Firm -NGO (B2N) alliance governance. Our analysis suggests that the sector of the partners has an important impact on alliance governance, not only because it constrains the availability of some governance mechanisms but also because it makes alternative mechanisms available or relevant to the partners. Specifically, we predict that B2N alliances will rely on contracts, a restricted scope, and non-equity hostages, such as reputational hostages and stakeholder involvement, rather than equity, leading to limited protection against opportunism. As a consequence, B2N alliance partners will need to rely on trust-based governance mechanisms to a greater extent than B2B alliance partners, although trust will be harder to build in B2N alliances.

Suggested Citation

  • Miguel Rivera-Santos & Carlos Rufin, 2010. "Odd Couples : Understanding the Governance of Firm-NGO Alliances," Post-Print hal-02313130, HAL.
  • Handle: RePEc:hal:journl:hal-02313130
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    Cited by:

    1. Carmen Talavera & Joan R. Sanchis, 2020. "Alliances between For-Profit and Non-Profit Organizations as an Instrument to Implement the Economy for the Common Good," Sustainability, MDPI, vol. 12(22), pages 1-22, November.
    2. Abubakr Saeed & Hammad Riaz, 2021. "Navigating through firm–environmental groups' relationships: The impact of societal trust on corporate environmental strategy," Business Strategy and the Environment, Wiley Blackwell, vol. 30(8), pages 3552-3568, December.
    3. Özgü Karakulak & Lea Stadtler, 2022. "Working with Complexity in the Context of the United Nations Sustainable Development Goals: A Case Study of Global Health Partnerships," Journal of Business Ethics, Springer, vol. 180(4), pages 997-1018, November.
    4. Christiana Weber & Helen Haugh & Markus Göbel & Hannes Leonardy, 2022. "Pathways to Lasting Cross-Sector Social Collaboration: A Configurational Study," Journal of Business Ethics, Springer, vol. 177(3), pages 613-639, May.
    5. Taewoo Kim & Jennifer C. Sexton & Laura E. Marler, 2023. "Innovation as a mixed gamble in family firms: the moderating effect of inter-organizational cooperation," Small Business Economics, Springer, vol. 60(4), pages 1389-1408, April.
    6. Liu, Steven Y.H. & Napier, Elizabeth & Runfola, Andrea & Cavusgil, S. Tamer, 2020. "MNE-NGO partnerships for sustainability and social responsibility in the global fast-fashion industry: A loose-coupling perspective," International Business Review, Elsevier, vol. 29(5).
    7. Barroso-Méndez, María Jesús & Galera-Casquet, Clementina & Seitanidi, Maria May & Valero-Amaro, Víctor, 2016. "Cross-sector social partnership success: A process perspective on the role of relational factors," European Management Journal, Elsevier, vol. 34(6), pages 674-685.
    8. Tulin Dzhengiz, 2020. "A Literature Review of Inter-Organizational Sustainability Learning," Sustainability, MDPI, vol. 12(12), pages 1-52, June.
    9. Matthew Murphy & Daniel Arenas & Joan Batista, 2015. "Value Creation in Cross-Sector Collaborations: The Roles of Experience and Alignment," Journal of Business Ethics, Springer, vol. 130(1), pages 145-162, August.
    10. Andrew R. Finley & Curtis Hall & Erica Harris & Stephen J. Lusch, 2021. "The Effect of Large Corporate Donors on Non-profit Performance," Journal of Business Ethics, Springer, vol. 172(3), pages 463-485, September.
    11. Bertrand V. Quelin & Sandro Cabral & Sergio Lazzarini & Ilze Kivleniece, 2019. "The Private Scope in Public–Private Collaborations: An Institutional and Capability-Based Perspective," Organization Science, INFORMS, vol. 30(4), pages 831-846, July.
    12. Noemi Sinkovics & Jihye Kim & Rudolf R. Sinkovics, 2022. "Business-Civil Society Collaborations in South Korea: A Multi-Stage Pattern Matching Study," Management International Review, Springer, vol. 62(4), pages 471-516, August.
    13. Tassilo Schuster & Dirk Holtbrügge, 2014. "Benefits of Cross‐sector Partnerships in Markets at the Base of the Pyramid," Business Strategy and the Environment, Wiley Blackwell, vol. 23(3), pages 188-203, March.
    14. Hurmelinna-Laukkanen, Pia & Yang, Jialei, 2022. "Distinguishing between appropriability and appropriation: A systematic review and a renewed conceptual framing," Research Policy, Elsevier, vol. 51(1).
    15. Stephan Manning & Daniel Roessler, 2014. "The Formation of Cross-Sector Development Partnerships: How Bridging Agents Shape Project Agendas and Longer-Term Alliances," Journal of Business Ethics, Springer, vol. 123(3), pages 527-547, September.
    16. Dennis J. Aigner & Luli Pesqueira, 2020. "The Effects of Organizational Traits on NGO–Business Engagement in Mexico," Sustainability, MDPI, vol. 12(23), pages 1-21, December.

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