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The impact of individual and managerial factors on salespeople's contribution to marketing intelligence activities

Author

Listed:
  • Joël Le Bon
  • Dwight Merunka

    (CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon)

Abstract

No abstract is available for this item.

Suggested Citation

  • Joël Le Bon & Dwight Merunka, 2006. "The impact of individual and managerial factors on salespeople's contribution to marketing intelligence activities," Post-Print hal-01822294, HAL.
    • Handle: RePEc:hal:journl:hal-01822294
    DOI: 10.1016/j.ijresmar.2006.10.002
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    Citations

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    Cited by:

    1. Liang, Xiaoning & Frösén, Johanna, 2020. "Examining the link between marketing controls and firm performance: The mediating effect of market-focused learning capability," Journal of Business Research, Elsevier, vol. 109(C), pages 545-556.
    2. Homburg, Christian & Alavi, Sascha & Rajab, Thomas & Wieseke, Jan, 2017. "The contingent roles of R&D–sales versus R&D–marketing cooperation in new-product development of business-to-business firms," International Journal of Research in Marketing, Elsevier, vol. 34(1), pages 212-230.
    3. Jung, Jin Ho & Yoo, Jay Jaewon & Arnold, Todd J., 2021. "The influence of a retail store manager in developing frontline employee brand relationship, service performance and customer loyalty," Journal of Business Research, Elsevier, vol. 122(C), pages 362-372.
    4. Helm, Roland & Gritsch, Stephanie, 2013. "Implementierung des Marketing-Intelligence Konzepts in B-to-B Unternehmen," University of Regensburg Working Papers in Business, Economics and Management Information Systems 474, University of Regensburg, Department of Economics.
    5. Vieira, Valter Afonso & Jaramillo, Jorge Fernando & Agnihotri, Raj & Molina, Ana Carolina Severino, 2023. "Salespeople’s competitive intelligence, efficiency, and performance: The role of intelligence diversity and manager's tenure," Journal of Business Research, Elsevier, vol. 159(C).
    6. Adrian Micu & Angela-Eliza Micu & Alexandru Capatina & Nicoleta Cristache & Bogdan George Dragan, 2018. "Market Intelligence Precursors for the Entrepreneurial Resilience Approach: The Case of the Romanian Eco-Label Product Retailers," Sustainability, MDPI, vol. 10(1), pages 1-12, January.
    7. Rapp, Adam & Ahearne, Michael & Mathieu, John & Rapp, Tammy, 2010. "Managing sales teams in a virtual environment," International Journal of Research in Marketing, Elsevier, vol. 27(3), pages 213-224.
    8. Wilken, Robert & Cornelißen, Markus & Backhaus, Klaus & Schmitz, Christian, 2010. "Steering sales reps through cost information: An investigation into the black box of cognitive references and negotiation behavior," International Journal of Research in Marketing, Elsevier, vol. 27(1), pages 69-82.
    9. Hattula, Johannes D. & Schmitz, Christian & Schmidt, Martin & Reinecke, Sven, 2015. "Is more always better? An investigation into the relationship between marketing influence and managers' market intelligence dissemination," International Journal of Research in Marketing, Elsevier, vol. 32(2), pages 179-186.
    10. Kuester, Sabine & Homburg, Christian & Hildesheim, Andreas, 2017. "The catbird seat of the sales force: How sales force integration leads to new product success," International Journal of Research in Marketing, Elsevier, vol. 34(2), pages 462-479.
    11. Touzani, Mourad & Hirschman, Elizabeth C. & Hechiche Salah, Lamia, 2016. "Retail stressors in the Middle East/North Africa region," Journal of Business Research, Elsevier, vol. 69(2), pages 726-735.
    12. Patel, Pankaj C. & Pearce, John A. & Bachrach, Daniel G., 2018. "Psychological Distress is increasing among customer-facing retail employees: Evidence from 1997 to 2015," Journal of Business Research, Elsevier, vol. 89(C), pages 21-26.

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