En toutes franchises : de la capacité d'obéissance à la capacité d'initiative
Coordination and franchise: from an obedience to an capacity of initiative Summary Franchise networks are a form of collective entrepreneurship that bring together entrepreneurs spread over an economic territory who choose to act in a concerted and consistent manner with regard to the expectations of consumers. This hybrid form of coordination is different from both the market and the firm and responds to a new economic environment. In this paper, I seek to analyze this phenomenon byexamining the recruitment criteria for prospective franchisees and their managerial consequences.
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- Klein, Benjamin & Crawford, Robert G & Alchian, Armen A, 1978. "Vertical Integration, Appropriable Rents, and the Competitive Contracting Process," Journal of Law and Economics, University of Chicago Press, vol. 21(2), pages 297-326, October.
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- Askenazy, Philippe & Weidenfeld, Katia, 2007. "Les soldes de la loi Raffarin. Le contrôle du grand commerce alimentaire," Opuscules du CEPREMAP, CEPREMAP, number 07, May.
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