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Virtual Assisted Self Interviewing (VASI): An Expansion of Survey Data Collection Methods to the Virtual Worlds by Means of VDCI

Author

Listed:
  • Mark W. Bell
  • Edward Castronova
  • Gert G. Wagner

Abstract

Changes in communication technology have allowed for the expansion of data collection modes in survey research. The proliferation of the computer has allowed the creation of web and computer assisted auto-interview data collection modes. Virtual worlds are a new application of computer technology that once again expands the data collection modes by VASI (Virtual Assisted Self Interviewing). The Virtual Data Collection Interface (VDCI) developed at Indiana University in collaboration with the German Socio-Economic Panel Study (SOEP) allows survey researchers access to the population of virtual worlds in fully immersive Heads-up Display (HUD)-based survey instruments. This expansion needs careful consideration for its applicability to the researcher's question but offers a high level of data integrity and expanded survey availability and automation. Current open questions of the VASI method are an optimal sampling frame and sampling procedures within e. g. a virtual world like Second Life (SL). Further multi-modal studies are proposed to aid in evaluating the VDCI and placing it in context of other data collection modes.

Suggested Citation

  • Mark W. Bell & Edward Castronova & Gert G. Wagner, 2008. "Virtual Assisted Self Interviewing (VASI): An Expansion of Survey Data Collection Methods to the Virtual Worlds by Means of VDCI," Data Documentation 37, DIW Berlin, German Institute for Economic Research.
    • Handle: RePEc:diw:diwddc:dd37
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    File URL: https://www.diw.de/documents/publikationen/73/diw_01.c.88367.de/diw_datadoc_2008-037.pdf
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    Keywords

    Interviewing mode; PAPI; CAPI; CASI; VASI; VDCI; second life;
    All these keywords.

    JEL classification:

    • C81 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - Methodology for Collecting, Estimating, and Organizing Microeconomic Data; Data Access
    • C88 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - Other Computer Software
    • C93 - Mathematical and Quantitative Methods - - Design of Experiments - - - Field Experiments
    • Y8 - Miscellaneous Categories - - Related Disciplines

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