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Call Me Maybe: Experimental Evidence on Using Mobile Phones to Survey Microenterprises

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  • Robert Garlick
  • Kate Orkin
  • Simon Quinn

Abstract

High-frequency data is useful to measure volatility, reduce recall bias, and measure dynamic treatment effects. We conduct the first experimental evaluation of high-frequency phone surveys in a developing country or with microenterprises. We randomly assign microenterprise owners to monthly in-person, weekly inperson, or weekly phone interviews. We find high-frequency phone surveys are useful and accurate. Phone and in-person surveys yield similar measurements, with few large or significant differences in reported outcome means or distributions. Neither interview frequency nor medium affects reported outcomes in a common in-person endline. Phone surveys reduce costs without increasing permanent attrition from the panel.

Suggested Citation

  • Robert Garlick & Kate Orkin & Simon Quinn, 2016. "Call Me Maybe: Experimental Evidence on Using Mobile Phones to Survey Microenterprises," CSAE Working Paper Series 2016-14, Centre for the Study of African Economies, University of Oxford.
  • Handle: RePEc:csa:wpaper:2016-14
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    Cited by:

    1. Joachim De Weerdt & John Gibson & Kathleen Beegle, 2020. "What Can We Learn from Experimenting with Survey Methods?," Annual Review of Resource Economics, Annual Reviews, vol. 12(1), pages 431-447, October.
    2. Heath,Rachel & Mansuri,Ghazala & Rijkers,Bob & Seitz,William Hutchins & Sharma,Dhiraj, 2020. "Measuring Employment : Experimental Evidence from Urban Ghana," Policy Research Working Paper Series 9263, The World Bank.
    3. Lee Crawfurd, 2017. "School Management and Public–Private Partnerships in Uganda," Journal of African Economies, Centre for the Study of African Economies, vol. 26(5), pages 539-560.
    4. Cátia Batista & Marcel Fafchamps & Pedro C. Vicente, 2018. "Keep It Simple: A Field Experiment on Information Sharing in Social Networks," NBER Working Papers 24908, National Bureau of Economic Research, Inc.
    5. Cátia Batista & Marcel Fafchamps & Pedro C Vicente, 2022. "Keep It Simple: A Field Experiment on Information Sharing among Strangers [Changing Saving and Investment Behavior: The Impact of Financial Literacy Training and Reminders on Micro-Businesses]," The World Bank Economic Review, World Bank, vol. 36(4), pages 857-888.
    6. Simon Franklin, 2016. "Location, Search Costs and Youth Unemployment: Experimental Evidence from Transport Subsidies in Addis Ababa," SERC Discussion Papers 0199, Centre for Economic Performance, LSE.
    7. Elisa M. Maffioli, 2020. "Collecting Data During an Epidemic: A Novel Mobile Phone Research Method," Journal of International Development, John Wiley & Sons, Ltd., vol. 32(8), pages 1231-1255, November.
    8. Simon Franklin, 2018. "Location, Search Costs and Youth Unemployment: Experimental Evidence from Transport Subsidies," Economic Journal, Royal Economic Society, vol. 128(614), pages 2353-2379, September.
    9. Shilpa Aggarwal & Valentina Brailovskaya & Jonathan Robinson, 2023. "Saving for Multiple Financial Needs: Evidence from Lockboxes and Mobile Money in Malawi," The Review of Economics and Statistics, MIT Press, vol. 105(4), pages 833-851, July.

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