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Food Marketing Review, 1988

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  • Economic Research Service, USDA

Abstract

The value of mergers in the U.S. food marketing system in 1988 reached the highest level in U.S. history. The four largest mergers announced or completed were valued at $47 billion compared with the previous high of $26 billion in 1985 for all recorded transactions. Sales of the Nation's food marketing system reached $638 billion. Advertising expenditures rose to an estimated $11.5 billion. About 10,600 new grocery products were introduced. The Nation's food processors spent $8.5 billion on new plant and equipment, including 369 new plant projects. The seventh consecutive balance of trade deficit in processed foods fell from $5.6 billion in 1987 to $3.3 billion in 1988. U.S. food marketing firms invested $16 billion abroad in 1987, while foreign firms invested $22.5 billion in U.S. firms.

Suggested Citation

  • Economic Research Service, USDA, 1989. "Food Marketing Review, 1988," Agricultural Economic Reports 305723, United States Department of Agriculture, Economic Research Service.
  • Handle: RePEc:ags:uerser:305723
    DOI: 10.22004/ag.econ.305723
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    References listed on IDEAS

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    1. Economic Research Service, USDA, 1987. "Food Marketing Review, 1986," Agricultural Economic Reports 305721, United States Department of Agriculture, Economic Research Service.
    2. Manchester, Alden, 1987. "Developing an Integrated Information System for the Food Sector," Agricultural Economic Reports 308031, United States Department of Agriculture, Economic Research Service.
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    Cited by:

    1. Economic Research Service, USDA, 1994. "Food Marketing Review, 1992-93," Agricultural Economic Reports 305730, United States Department of Agriculture, Economic Research Service.

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