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Rural tourism in Hungary: the key of competitiveness

In: Proceedings of FIKUSZ '09

Author

Listed:
  • Noémi KULCSÁR

    (Corvinus University of Budapest, Department of Service Management)

Abstract

The purpose of this study is to examine the competitiveness of village tourism destination in Hungary utilizing comparative and competitive advantages as the theoretical base. The study identifies the key success factors, touches upon possible problems and puts forward solution for these. The presupposition of the author is that rural tourism can be competitive only if it creates value both for demand and supply side and if the actors of the rural area cooperate their activities. The author emphasizes the role of suitable competences and resources.

Suggested Citation

  • Noémi KULCSÁR, 2009. "Rural tourism in Hungary: the key of competitiveness," Proceedings of FIKUSZ '09, in: László Áron Kóczy (ed.),Proceedings of FIKUSZ '09, pages 121-127, Óbuda University, Keleti Faculty of Business and Management.
    • Handle: RePEc:pkk:sfyr09:121-127
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    File URL: http://uni-obuda.hu/users/vecseya/RePEc/pkk/sfyr09/Kulcsar_Noemi.pdf
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    References listed on IDEAS

    as
    1. Crouch, Geoffrey I. & Ritchie, J. R. Brent, 1999. "Tourism, Competitiveness, and Societal Prosperity," Journal of Business Research, Elsevier, vol. 44(3), pages 137-152, March.
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    More about this item

    Keywords

    rural tourism; competitiveness; success; cooperation; Hungary;
    All these keywords.

    JEL classification:

    • P13 - Political Economy and Comparative Economic Systems - - Capitalist Economies - - - Cooperative Enterprises
    • R11 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General Regional Economics - - - Regional Economic Activity: Growth, Development, Environmental Issues, and Changes

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