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Publications

by members of

Arbeitsgruppe Management und Marketing
Hochschule Geisenheim
Geisenheim, Germany

(Workgroup Management and Marketing, Geisenheim University)

These are publications listed in RePEc written by members of the above institution who are registered with the RePEc Author Service. Thus this compiles the works all those currently affiliated with this institution, not those affilated at the time of publication. List of registered members. Register yourself. Citation analysis. This page is updated in the first days of each month.
| Working papers | Journal articles |

Working papers

2023

  1. Lehberger, Mira & Gruener, Sven, 2023. "(Why) Do farmers’ Big Five personality traits matter? – A systematic literature review," OSF Preprints jbx4p, Center for Open Science.

2021

  1. Gruener, Sven & Lehberger, Mira & Hirschauer, Norbert & Mußhoff, Oliver, 2021. "How (un-)informative are experiments with “standard subjects” for other social groups? – The case of agricultural students and farmers," SocArXiv psda5, Center for Open Science.

2020

  1. Lehberger, Mira & Gruener, Sven, 2020. "Consumers’ willingness to pay for plants protected by beneficial insects—Evidence from two stated-choice experiments with different subject pools," SocArXiv 5zc62, Center for Open Science.

2015

  1. Bavorova, Miroslava & Gailhard, Ilkay & Lehberger, Mira, 2015. "Who Buys from Farmers' Markets and Farm Shops: The Case of Germany," 2015 Conference, August 9-14, 2015, Milan, Italy 211203, International Association of Agricultural Economists.

2014

  1. Lehberger, Mira & Hirschauer, Norbert, 2014. "Recruiting problems and the shortage of junior corporate farm managers: the role of gender-specific assessments and life aspirations," 2014 International Congress, August 26-29, 2014, Ljubljana, Slovenia 182823, European Association of Agricultural Economists.

Journal articles

2022

  1. Sven Grüner & Mira Lehberger & Norbert Hirschauer & Oliver Mußhoff, 2022. "How (un)informative are experiments with students for other social groups? A study of agricultural students and farmers," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 66(3), pages 471-504, July.

2021

  1. Lehberger, Mira & Grüner, Sven, 2021. "Consumers’ willingness to pay for plants protected by beneficial insects – Evidence from two stated-choice experiments with different subject pools," Food Policy, Elsevier, vol. 102(C).

2020

  1. Kleih, Anne-Katrin & Lehberger, Mira & Sparke, Kai, 2020. "The photo-based qualitative interview: Potential applications to market research and current challenges," PraxisWISSEN Marketing: German Journal of Marketing, AfM – Arbeitsgemeinschaft für Marketing, vol. 5(01/2020), pages 87-97.

2019

  1. Meyerding, Stephan G.H. & Spiwoks, Elisabeth & Rombach, Meike & Lehberger, Mira, 2019. "Not only speed matters – Crisis response in the hypothetical case of a transport accident involving genetically modified crops," Food Policy, Elsevier, vol. 85(C), pages 55-63.
  2. Meyerding, Stephan G.H. & Bauchrowitz, Alexander & Lehberger, Mira, 2019. "Consumer preferences for beer attributes in Germany: A conjoint and latent class approach," Journal of Retailing and Consumer Services, Elsevier, vol. 47(C), pages 229-240.
  3. Stephan G.H. Meyerding & Anna-Lena Schaffmann & Mira Lehberger, 2019. "Consumer Preferences for Different Designs of Carbon Footprint Labelling on Tomatoes in Germany—Does Design Matter?," Sustainability, MDPI, vol. 11(6), pages 1-30, March.

2018

  1. Meyer, Stephan G.H. & Lehberger, Mira L., 2018. "Gender and job satisfaction in German horticulture," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 21(7), September.

2016

  1. Bavorova, Miroslava & Unay-Gailhard, İlkay & Lehberger, Mira, 2016. "Who buys from farmers’ markets and farm shops: The case of Germany," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 40(1), pages 107-114.

2015

  1. Norbert Hirschauer & Mira Lehberger & Oliver Musshoff, 2015. "Happiness and Utility in Economic Thought—Or: What Can We Learn from Happiness Research for Public Policy Analysis and Public Policy Making?," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 121(3), pages 647-674, April.

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