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The Effects of Norms on Investor Reactions to Derivative Use

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  • Lisa Koonce
  • Jeffrey Miller
  • Jennifer Winchel

Abstract

Prior research indicates that a firm's use of derivatives to manage business risks is viewed favorably by investors. However, these studies do not consider a potentially key factor in this setting—namely, the typical behavior (or norms) regarding derivatives by other firms in the industry or the firm itself. In this paper, we report the results of multiple experiments that test whether norms are influential in affecting investors’ evaluations of firms’ derivatives choices. Our results show that the generally favorable reactions to derivative use actually reverse and become unfavorable when firms’ derivative decisions are inconsistent with industry or firm norms. Somewhat surprisingly, though, we find that industry and firm norms are not viewed similarly by investors. These results expand our understanding of how investors respond to firm's derivative use decisions and demonstrate the role of norms as factors that influence investors’ judgments in financial reporting settings. Our results have implications for firm managers making decisions about derivative use.

Suggested Citation

  • Lisa Koonce & Jeffrey Miller & Jennifer Winchel, 2015. "The Effects of Norms on Investor Reactions to Derivative Use," Contemporary Accounting Research, John Wiley & Sons, vol. 32(4), pages 1529-1554, December.
    • Handle: RePEc:wly:coacre:v:32:y:2015:i:4:p:1529-1554
    DOI: 10.1111/1911-3846.12118
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    Cited by:

    1. Abdifatah Ahmed Haji & Paul Coram & Indrit Troshani, 2021. "Effects of integrating CSR information in financial reports on investors’ firm value estimates," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 61(2), pages 3605-3647, June.
    2. Brink, William & Kuang, Xi (Jason) & Majerczyk, Michael, 2021. "The effects of minimum-wage increases on wage offers, wage premiums and employee effort under incomplete contracts," Accounting, Organizations and Society, Elsevier, vol. 89(C).
    3. Li, Xudong (Daniel) & Sun, Lili & Ettredge, Michael, 2017. "Auditor selection following auditor turnover: Do peers' choices matter?," Accounting, Organizations and Society, Elsevier, vol. 57(C), pages 73-87.
    4. Christ, Margaret H. & Vance, Thomas W., 2018. "Cascading controls: The effects of managers’ incentives on subordinate effort to help or harm," Accounting, Organizations and Society, Elsevier, vol. 65(C), pages 20-32.
    5. Andrew C. Stuart & Jean C. Bedard & Cynthia E. Clark, 2021. "Corporate Social Responsibility Disclosures and Investor Judgments in Difficult Times: The Role of Ethical Culture and Assurance," Journal of Business Ethics, Springer, vol. 171(3), pages 565-582, July.
    6. Elizabeth Blankespoor & Bradley E. Hendricks & Gregory S. Miller, 2017. "Perceptions and Price: Evidence from CEO Presentations at IPO Roadshows," Journal of Accounting Research, Wiley Blackwell, vol. 55(2), pages 275-327, May.
    7. Chen, Wei & Han, Jun & Tan, Hun-Tong, 2016. "Investor reactions to management earnings guidance attributions: The effects of news valence, attribution locus, and outcome controllability," Accounting, Organizations and Society, Elsevier, vol. 55(C), pages 83-95.
    8. de Kok, Ties, 2019. "Essays on reporting and information processing," Other publications TiSEM 468fd12b-19c0-4c7b-a33a-6, Tilburg University, School of Economics and Management.
    9. Xiao Carol Cui, 2016. "Calisthenics with Words: The Effect of Readability and Investor Sophistication on Investors’ Performance Judgment," IJFS, MDPI, vol. 4(1), pages 1-14, January.
    10. Boyle, Erik S. & Mintchik, Natalia & Warne, Rick C., 2023. "When it pays to be a friend: Investigating nonprofessional investors' judgments toward CSR companies following an accounting restatement," Advances in accounting, Elsevier, vol. 60(C).
    11. Joseph A. Johnson & Jochen Theis & Adam Vitalis & Donald Young, 2020. "The Influence of Firms' Emissions Management Strategy Disclosures on Investors' Valuation Judgments†," Contemporary Accounting Research, John Wiley & Sons, vol. 37(2), pages 642-664, June.
    12. Lei Dong & Bernard Wong‐On‐Wing, 2021. "Does causally linking nonfinancial measures influence investors' use of management’s disclosures of nonfinancial information?," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 61(S1), pages 2269-2299, April.
    13. Martin, Rachel, 2019. "Examination and implications of experimental research on investor perceptions," Journal of Accounting Literature, Elsevier, vol. 43(C), pages 145-169.
    14. Campbell, John L. & Mauler, Landon M. & Pierce, Spencer R., 2019. "A review of derivatives research in accounting and suggestions for future work," Journal of Accounting Literature, Elsevier, vol. 42(C), pages 44-60.
    15. Joseph A. Johnson & Patrick R. Martin & Bryan Stikeleather & Donald Young, 2022. "Investigating the Interactive Effects of Prosocial Actions, Construal, and Moral Identity on the Extent of Employee Reporting Dishonesty," Journal of Business Ethics, Springer, vol. 181(3), pages 721-743, December.

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