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An analysis of factors associated with weekly food store sales variation

Author

Listed:
  • Hoy F. Carman

    (Department of Agricultural Economics, University of California, Davis)

  • Enrique E. Figueroa

    (Department of Agricultural Economics, University of California, Davis)

Abstract

Retail food sales tend to decrease systematically as the time since payday increases. While the pattern of weekly sales is similar from store-to-store, the percentage variation of sales from the first to the last week of the month is greater for stores with low income customers than for similar stores with higher income customers. Meat department sales demonstrate the greatest variability, produce department sales the least. Retail costs, both labor and overhead, appear to increase with increased sales variability. Weekly sales variation has possible implications for the location and ownership of supermarkets, the design of in-store sales experiments, and pricing practices.

Suggested Citation

  • Hoy F. Carman & Enrique E. Figueroa, 1986. "An analysis of factors associated with weekly food store sales variation," Agribusiness, John Wiley & Sons, Ltd., vol. 2(3), pages 375-390.
  • Handle: RePEc:wly:agribz:v:2:y:1986:i:3:p:375-390
    DOI: 10.1002/1520-6297(198623)2:3<375::AID-AGR2720020308>3.0.CO;2-I
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    References listed on IDEAS

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    1. B. W. Marion & F. E. Walker, 1978. "Short-Run Predictive Models for Retail Meat Sales," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 60(4), pages 667-673.
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    Cited by:

    1. Eugene Jones & Barry W. Mustiful & Wen S. Chern, 1994. "Estimating demand elasticities for cereal products: A socioeconomic approach using scanner data," Agribusiness, John Wiley & Sons, Ltd., vol. 10(4), pages 325-339.
    2. Douglas D. Parker, 1993. "Retail price response to quality characteristics of fresh peaches by store type," Agribusiness, John Wiley & Sons, Ltd., vol. 9(3), pages 205-215.
    3. Larson, Ronald B., 1997. "Food Consumption And Seasonality," Journal of Food Distribution Research, Food Distribution Research Society, vol. 28(2), pages 1-9, July.

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