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Gestaltung von internationalen Service-Netzwerken im industriellen Anlagengeschäft

Author

Listed:
  • Christian Engel

    (Geschäftsführer der BHS Corrugated Maschinen- und Anlagenbau GmbH)

  • Ricky Hanzel

    (BHS Corrugated Maschinen- und Anlagenbau GmbH)

  • Roland Helm

    (Universität Regensburg)

Abstract

Zusammenfassung Das industrielle Anlagengeschäft steht international vor großen Herausforderungen. Die Unternehmen müßen kundenorientierte, wertstiftende Dienstleistungen zu ihren Basisprodukten anbieten, um das Umsatz- und Ertragspotenzial zu stabilisieren und zu steigern. Ausgehend von einem bereits etablierten weitreichenden Serviceangebot kann in der nächsten Entwicklungßtufe über ein partielles Outsourcing von Teilen des Servicegeschäfts in einem „Industrial Service Network” nachgedacht werden. Der Beitrag zeigt eine strukturierte Vorgehensweise zur Erarbeitung von Optionen und Bewertung kritischer Aspekte wie zum Beispiel Partnerwahl und Anreizsystem am Beispiel der diesbezüglichen überlegungen eines weltweit führenden Unternehmens des Anlagenbaus auf.

Suggested Citation

  • Christian Engel & Ricky Hanzel & Roland Helm, 2015. "Gestaltung von internationalen Service-Netzwerken im industriellen Anlagengeschäft," Schmalenbach Journal of Business Research, Springer, vol. 67(69), pages 79-94, January.
    • Handle: RePEc:spr:sjobre:v:67:y:2015:i:69:d:10.1007_bf03372935
    DOI: 10.1007/BF03372935
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    References listed on IDEAS

    as
    1. Helm, Roland & Kloyer, Martin, 2004. "Controlling contractual exchange risks in R&D interfirm cooperation: an empirical study," Research Policy, Elsevier, vol. 33(8), pages 1103-1122, October.
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    More about this item

    Keywords

    F23; L20; M16;
    All these keywords.

    JEL classification:

    • F23 - International Economics - - International Factor Movements and International Business - - - Multinational Firms; International Business
    • L20 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - General
    • M16 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - International Business Administration

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