Sustainable Fashion Preferences Among Millennials During Pandemic
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- Nupur Arora & Parul Manchanda, 2022. "Green perceived value and intention to purchase sustainable apparel among Gen Z: The moderated mediation of attitudes," Journal of Global Fashion Marketing, Taylor & Francis Journals, vol. 13(2), pages 168-185, April.
- Yiling Zhang & Ying Zhou & Yangyang Liu & Zengrui Xiao, 2023. "Research on the Influencing Mechanism of the Effect of Brands’ Sustainable Behaviors on Consumer Attitudes: An Empirical Study on Clothing Brands," Sustainability, MDPI, vol. 15(3), pages 1-16, January.
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JEL classification:
- R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
- Z0 - Other Special Topics - - General
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