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Competitiveness In Higher Education In Terms Of The Level Of Students' Satisfaction With E-Learning In Blended Environment

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  • Sanja Bauk
  • Jasmin Jusufranic

Abstract

The intellectual competitiveness is a motto of the new information era. Higher education within contemporary conditions appearances as the leading area for the provision of competitive capabilities and competitive advantages of the company since it directly affects the creation of intellectual and organizational capital, including greater competence of personnel, i.e. greater number of employees with intellectual vacations. The paper explains the growing role of e-learning in the provision of competitive properties of higher education at the example of the International University of Travnik. It is started from the hypothesis that e-learning, as an alternative form of learning in higher education, expands the array of educational choices by strengthening the competitive position of the observed University. Also, the competitive position of the analyzed University becomes stronger with increasing degree of students' satisfaction with e-learning component in blended environment which is a

Suggested Citation

  • Sanja Bauk & Jasmin Jusufranic, 2014. "Competitiveness In Higher Education In Terms Of The Level Of Students' Satisfaction With E-Learning In Blended Environment," Montenegrin Journal of Economics, Economic Laboratory for Transition Research (ELIT), vol. 10(1), pages 25-42.
  • Handle: RePEc:mje:mjejnl:v:10:y:2014:i:1:p:25-42
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    References listed on IDEAS

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    1. Linda Steg & Erik Verhoef & Michiel Bliemer & Bert van Wee, 2008. "Introduction," Chapters,in: Pricing in Road Transport, chapter 1 Edward Elgar Publishing.
    2. Dominici, Gandolfo & Palumbo, Federica, 2013. "How to build an e-learning product: Factors for student/customer satisfaction," Business Horizons, Elsevier, vol. 56(1), pages 87-96.
    3. Hans-Ulrich Derlien & B. Guy Peters, 2008. "Introduction," Chapters,in: The State at Work, Volume 2, chapter 1 Edward Elgar Publishing.
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    Cited by:

    1. repec:mje:mjejnl:v:13:y:2017:i:4:p:121-130 is not listed on IDEAS
    2. Hilal Yildirir Keser, 2015. "Effects Of Higher Education On Global Competitiveness: Reviews In Relation With European Countries And The Middle East Countries," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, vol. 1, pages 58-68, January.

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