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Performance of the Similarity Hypothesis Relative to Existing Models of Risky Choice

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  • Buschena, David
  • Zilberman, David

Abstract

Experimental studies have discovered behavior that is inconsistent with the expected utility model (EU) of risky choice (von Neumann and Morgenstern, 1953). The two approaches to address these paradoxes are tested: generalized expected utility models (GEU) and models incorporating decision-making limits or costs through question similarity. Tests are carried out over risky pairs related to well-known examples from Kahneman and Tversky's (1979) influential work. Statistical analysis reveals that GEU models of choice are significantly violated for choice patterns consistent with the similarity hypothesis. Additional tests point to shortcomings in the similarity approach that are consistent with fanning out behavior. Copyright 1995 by Kluwer Academic Publishers

Suggested Citation

  • Buschena, David & Zilberman, David, 1995. "Performance of the Similarity Hypothesis Relative to Existing Models of Risky Choice," Journal of Risk and Uncertainty, Springer, vol. 11(3), pages 233-262, December.
  • Handle: RePEc:kap:jrisku:v:11:y:1995:i:3:p:233-62
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    Citations

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    Cited by:

    1. David Buschena & David Zilberman, 1999. "Testing the Effects of Similarity on Risky Choice: Implications for Violations of Expected Utility," Theory and Decision, Springer, vol. 46(3), pages 253-280, June.
    2. Colin Camerer, 1998. "Bounded Rationality in Individual Decision Making," Experimental Economics, Springer;Economic Science Association, vol. 1(2), pages 163-183, September.
    3. Guerdjikova, Ani, 2006. "Portfolio Choice and Asset Prices in an Economy Populated by Case-Based Decision Makers," Working Papers 06-13, Cornell University, Center for Analytic Economics.
    4. Butler, D. J., 2000. "Do non-expected utility choice patterns spring from hazy preferences? An experimental study of choice 'errors'," Journal of Economic Behavior & Organization, Elsevier, vol. 41(3), pages 277-297, March.
    5. David Buschena & David Zilberman, 2008. "Generalized expected utility, heteroscedastic error, and path dependence in risky choice," Journal of Risk and Uncertainty, Springer, vol. 36(2), pages 201-201, April.
    6. Guerdjikova, Ani, 2004. "Preference for diversification with similarity considerations," Papers 04-48, Sonderforschungsbreich 504.
    7. Jonathan W. Leland, 2006. "Equilibrium Selection, Similarity Judgments and the“Nothing to Gain/Nothing to Lose”Effect," Levine's Working Paper Archive 321307000000000378, David K. Levine.
    8. Geiger, Gebhard, 2002. "On the statistical foundations of non-linear utility theory: The case of status quo-dependent preferences," European Journal of Operational Research, Elsevier, vol. 136(2), pages 449-465, January.
    9. Buschena, David E. & Atwood, Joseph A., 2011. "Evaluation of similarity models for expected utility violations," Journal of Econometrics, Elsevier, vol. 162(1), pages 105-113, May.
    10. Konstantinos Katsikopoulos & Gerd Gigerenzer, 2008. "One-reason decision-making: Modeling violations of expected utility theory," Journal of Risk and Uncertainty, Springer, vol. 37(1), pages 35-56, August.
    11. Guerdjikova, Ani, 2008. "Case-based learning with different similarity functions," Games and Economic Behavior, Elsevier, vol. 63(1), pages 107-132, May.

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