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Enchantment in Business Ethics Research

Author

Listed:
  • Emma Bell

    (The Open University)

  • Nik Winchester

    (The Open University)

  • Edward Wray-Bliss

    (Macquarie University)

Abstract

This article draws attention to the importance of enchantment in business ethics research. Starting from a Weberian understanding of disenchantment, as a force that arises through modernity and scientific rationality, we show how rationalist business ethics research has become disenchanted as a consequence of the normalization of positivist, quantitative methods of inquiry. Such methods absent the relational and lively nature of business ethics research and detract from the ethical meaning that can be generated through research encounters. To address this issue, we draw on the work of political theorist and philosopher, Jane Bennett, using this to show how interpretive qualitative research creates possibilities for enchantment. We identify three opportunities for reenchanting business ethics research related to: (i) moments of novelty or disruption; (ii) deep, meaningful attachments to things studied; and (iii) possibilities for embodied, affective encounters. In conclusion, we suggest that business ethics research needs to recognize and reorient scholarship towards an appreciation of the ethical value of interpretive, qualitative research as a source of potential enchantment.

Suggested Citation

  • Emma Bell & Nik Winchester & Edward Wray-Bliss, 2021. "Enchantment in Business Ethics Research," Journal of Business Ethics, Springer, vol. 174(2), pages 251-262, November.
    • Handle: RePEc:kap:jbuset:v:174:y:2021:i:2:d:10.1007_s10551-020-04592-4
    DOI: 10.1007/s10551-020-04592-4
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    References listed on IDEAS

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    Cited by:

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    2. Raelin, Joseph A. & Robinson, Jennifer L., 2022. "Update of leadership-as-practice “practice theory”: Featuring Joe Raelin Interviewed by Jenny Robinson," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 18(5), pages 695-706.
    3. Robin Holt & Yutaka Yamauchi, 2023. "Ethics, Tradition and Temporality in Craft Work: The Case of Japanese Mingei," Journal of Business Ethics, Springer, vol. 188(4), pages 827-843, December.

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