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Communication Patterns as Determinants of Organizational Identification in a Virtual Organization

Author

Listed:
  • Batia M. Wiesenfeld

    (Stern School of Business, New York University, 44 West Fourth Street, New York, New York 10012)

  • Sumita Raghuram

    (Fordham University, 113 West Sixtieth Street, New York, New York 10023)

  • Raghu Garud

    (Stern School of Business, New York University, 44 West Fourth Street, New York, New York 10012)

Abstract

Recent advances in information technologies provide employees the freedom to work from any place and at any time. Such temporal and spatial dispersion, however, weakens the ties that bind organizations and their members. We suggest that organizational identification may be the critical glue linking virtual workers and their organizations. We explore the role that information technologies play in the creation and maintenance of a common identity among decoupled organization members.

Suggested Citation

  • Batia M. Wiesenfeld & Sumita Raghuram & Raghu Garud, 1999. "Communication Patterns as Determinants of Organizational Identification in a Virtual Organization," Organization Science, INFORMS, vol. 10(6), pages 777-790, December.
  • Handle: RePEc:inm:ororsc:v:10:y:1999:i:6:p:777-790
    DOI: 10.1287/orsc.10.6.777
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    References listed on IDEAS

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    1. Michael H. Zack, 1993. "Interactivity and Communication Mode Choice in Ongoing Management Groups," Information Systems Research, INFORMS, vol. 4(3), pages 207-239, September.
    2. Wanda J. Orlikowski, 1992. "The Duality of Technology: Rethinking the Concept of Technology in Organizations," Organization Science, INFORMS, vol. 3(3), pages 398-427, August.
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