IDEAS home Printed from https://ideas.repec.org/a/inm/orinte/v30y2000i3p215-225.html
   My bibliography  Save this article

Entrepreneurship, Innovation, and Sustainability Strategies at Walden Paddlers, Inc

Author

Listed:
  • Paul H. Farrow

    (Walden Products, Inc., 1303 Old Marlboro Road, Concord, Massachusetts 01742)

  • Richard R. Johnson

    (Darden Graduate School of Business Administration, University of Virginia, PO Box 6550, Charlottesville, Virginia 22906-6550)

  • Andrea L. Larson

    (Darden Graduate School of Business Administration, University of Virginia)

Abstract

Walden Paddlers, a market leader in popularly priced recreational kayaks, used a simple, inexpensive guide to evaluate decisions against a parameter of environmental responsibility. This guide was applied across Walden's virtual corporation structure to yield quick innovations and economic, strategic, and environmental advantages. The guide enabled Walden and its network of partners to produce light, strong, inexpensive kayaks with superior performance characteristics made from 100-percent-recycled plastic, the only such kayaks on the market. Walden also employed the guide to create a nearly waste-free product-packaging-and-shipping system. Walden's decision guide succeeded within a network of collaborative alliances because it was applied comprehensively, it helped to clarify common goals, it created benefits for all participants, and it was implemented by a skilled entrepreneur-leader who coordinated decision making in the network.

Suggested Citation

  • Paul H. Farrow & Richard R. Johnson & Andrea L. Larson, 2000. "Entrepreneurship, Innovation, and Sustainability Strategies at Walden Paddlers, Inc," Interfaces, INFORMS, vol. 30(3), pages 215-225, June.
    • Handle: RePEc:inm:orinte:v:30:y:2000:i:3:p:215-225
    DOI: 10.1287/inte.30.3.215.11660
    as

    Download full text from publisher

    File URL: http://dx.doi.org/10.1287/inte.30.3.215.11660
    Download Restriction: no
    File URL: https://libkey.io/10.1287/inte.30.3.215.11660?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Larson, Andrea, 1991. "Partner networks: Leveraging external ties to improve entrepreneurial performance," Journal of Business Venturing, Elsevier, vol. 6(3), pages 173-188, May.
    2. Lipparini, Andrea & Sobrero, Maurizio, 1994. "The glue and the pieces: Entrepreneurship and innovation in small-firm networks," Journal of Business Venturing, Elsevier, vol. 9(2), pages 125-140, March.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Diabat, Ali & Kannan, Devika & Kaliyan, Mathiyazhagan & Svetinovic, Davor, 2013. "An optimization model for product returns using genetic algorithms and artificial immune system," Resources, Conservation & Recycling, Elsevier, vol. 74(C), pages 156-169.
    2. Umair Ahmed & Soleman Mozammel & Fazluz Zaman, 2020. "Impact of Ecological Innovation, Entrepreneurial Self-Efficacy and Entrepreneurial Orientation on Environmental Performance and Energy Efficiency," International Journal of Energy Economics and Policy, Econjournals, vol. 10(3), pages 289-295.
    3. Marisa P. Brito & Rommert Dekker & Simme Douwe P. Flapper, 2005. "Reverse Logistics: A Review of Case Studies," Lecture Notes in Economics and Mathematical Systems, in: Bernhard Fleischmann & Andreas Klose (ed.), Distribution Logistics, pages 243-281, Springer.
    4. de Brito, M.P. & Flapper, S.D.P. & Dekker, R., 2002. "Reverse logistics," Econometric Institute Research Papers EI 2002-21, Erasmus University Rotterdam, Erasmus School of Economics (ESE), Econometric Institute.
    5. de Brito, M.P. & Dekker, R., 2003. "A Framework for Reverse Logistics," ERIM Report Series Research in Management ERS-2003-045-LIS, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
    6. Régis Y. Chenavaz & Alexandra Couston & Stéphanie Heichelbech & Isabelle Pignatel & Stanko Dimitrov, 2023. "Corporate Social Responsibility and Entrepreneurial Ventures: A Conceptual Framework and Research Agenda," Sustainability, MDPI, vol. 15(11), pages 1-30, May.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Coviello, Nicole E. & Jones, Marian V., 2004. "Methodological issues in international entrepreneurship research," Journal of Business Venturing, Elsevier, vol. 19(4), pages 485-508, July.
    2. Andrea L. Larson, 2000. "Sustainable innovation through an entrepreneurship lens," Business Strategy and the Environment, Wiley Blackwell, vol. 9(5), pages 304-317, September.
    3. Kalm, Matias, 2012. "The Impact of Networking on Firm Performance - Evidence from Small and Medium-Sized Firms in Emerging Technology Areas," Discussion Papers 1278, The Research Institute of the Finnish Economy.
    4. Nguyen, Long Thanh & An, Jake & Ngo, Liem Viet & Hau, Le Nguyen, 2020. "Transforming social capital into performance via entrepreneurial orientation," Australasian marketing journal, Elsevier, vol. 28(4), pages 209-217.
    5. Manuel Portugal Ferreira & Dan Li & Fernando A. Ribeiro Serra, 2008. "Firm Characteristics and Country Institutional Development: Business Relationships with Foreign Firms in Transition Economies," Working Papers 20, globADVANTAGE, Polytechnic Institute of Leiria.
    6. T. K. Das & Bing-Sheng Teng, 1998. "Time and Entrepreneurial Risk Behavior," Entrepreneurship Theory and Practice, , vol. 22(2), pages 69-88, January.
    7. Daniel Alonso-Martínez & Nuria González-Álvarez & Mariano Nieto, 2021. "Does international patent collaboration have an effect on entrepreneurship?," Journal of International Entrepreneurship, Springer, vol. 19(4), pages 539-559, December.
    8. Leiblein, Michael J. & Reuer, Jeffrey J., 2004. "Building a foreign sales base: the roles of capabilities and alliances for entrepreneurial firms," Journal of Business Venturing, Elsevier, vol. 19(2), pages 285-307, March.
    9. Candida G. Brush & Radha Chaganti, 1997. "Cooperative Strategies in Non-High-Tech New Ventures: An Exploratory Study," Entrepreneurship Theory and Practice, , vol. 21(2), pages 37-54, January.
    10. Susanna Slotte–Kock & Nicole Coviello, 2010. "Entrepreneurship Research on Network Processes: A Review and Ways Forward," Entrepreneurship Theory and Practice, , vol. 34(1), pages 31-57, January.
    11. Surajit Bag & Shivam Gupta, 2017. "Antecedents of Sustainable Innovation in Supplier Networks: A South African Experience," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 18(3), pages 231-250, September.
    12. Giovanni Costa & Arnaldo Camuffo, 2014. "The evolution of human resource management in Italy: a historical-institutional perspective," Chapters, in: Bruce E. Kaufman (ed.), The Development of Human Resource Management Across Nations, chapter 11, pages 269-299, Edward Elgar Publishing.
    13. Fikri Zul Fahmi, 2016. "Business networks, social capital and the productivity of creative industries in Indonesia," ERSA conference papers ersa16p351, European Regional Science Association.
    14. Fabrice Gilles & Yannick L'Horty & Ferhat Mihoubi, 2021. "The Effects of the Non-Financial Component of Business Accelerators," TEPP Working Paper 2021-06, TEPP.
    15. Theresia Gunawan & Jojo Jacob & Geert Duysters, 2013. "Entrepreneurial Orientation and Network Ties: Innovative Performance of SMEs in an Emerging-Economy Manufacturing Cluster," Working Papers 2013/28, Maastricht School of Management.
    16. Partanen, Jukka & Kohtamäki, Marko & Patel, Pankaj C. & Parida, Vinit, 2020. "Supply chain ambidexterity and manufacturing SME performance: The moderating roles of network capability and strategic information flow," International Journal of Production Economics, Elsevier, vol. 221(C).
    17. Antonella La Rocca & Ivan Snehota, 2021. "Mobilizing suppliers when starting up a new business venture," Post-Print hal-03328945, HAL.
    18. Reuer, Jeffrey J. & Ariño, Africa, 2003. "Alliance dynamics for entrepreneurial firms," IESE Research Papers D/526, IESE Business School.
    19. Backman, Mikaela & Karlsson, Charlie, 2013. "Who says life is over after 55? Entrepreneurship and an aging population," Working Paper Series in Economics and Institutions of Innovation 325, Royal Institute of Technology, CESIS - Centre of Excellence for Science and Innovation Studies.
    20. Darbi, William Phanuel Kofi & Knott, Paul, 2016. "Strategising practices in an informal economy setting: A case of strategic networking," European Management Journal, Elsevier, vol. 34(4), pages 400-413.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:inm:orinte:v:30:y:2000:i:3:p:215-225. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Chris Asher (email available below). General contact details of provider: https://edirc.repec.org/data/inforea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.