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Leveraging tangible and intangible assets by using a possible firm competitiveness index

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  • Mihaela Herciu
  • Claudia Ogrean
  • Lucian Belascu

Abstract

More and more, in order to achieve global competitiveness, firms need to develop and apply unique and dynamic competitiveness models. With this paper, we propose an index that measures firm competitiveness by taking into consideration some tangible and intangible assets. This index demonstrates the fact that a firm is highly competitive as long as its managers are able to mix the tangible and intangible assets in the most effective and efficient manner; therefore, a firm can get the same score of competitiveness by using different combinations of assets and by giving different importance coefficients to the tangible and intangible assets.

Suggested Citation

  • Mihaela Herciu & Claudia Ogrean & Lucian Belascu, 2012. "Leveraging tangible and intangible assets by using a possible firm competitiveness index," Global Business and Economics Review, Inderscience Enterprises Ltd, vol. 14(1/2), pages 115-124.
  • Handle: RePEc:ids:gbusec:v:14:y:2012:i:1/2:p:115-124
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    References listed on IDEAS

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    1. Claudia Ogrean & Mihaela Herciu, 2010. "Globalization And The Dynamics Of Competitiveness – A Multilevel Bibliographical Study," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 5(1), pages 126-138, april.
    2. Mark Gehlhar & Anita Regmi & Spyro Stefanou & Barry Zoumas, 2006. "Managing Firm Competitiveness in Global Markets," Working Papers 0714, University of Crete, Department of Economics.
    3. Ogrean, Claudia & Herciu, Mihaela, 2006. "Competitiveness and Corruption in Romania - Forecasting in the Context of the Romanian Integration into the European Union," Journal for Economic Forecasting, Institute for Economic Forecasting, vol. 3(2), pages 72-88, June.
    4. Mihaela Herciu & Claudia Ogrean & Lucian Belascu, 2009. "From Financial Performance For Shareholders To Global Performance For Stakeholders," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 4(4), pages 71-85, december.
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    Cited by:

    1. HERCIU Mihaela, 2015. "Challenges For Business Competitiveness From Managerial And Knowledge Economy Perspectives," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 10(3), pages 32-40, December.

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