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A Sustainable Management Model for Cultural Creative Tourism Ecosystems

Author

Listed:
  • Blanca García Henche

    (Department of Economics and Business Management, University of Alcalá, 28802 Alcalá de Henares, Spain)

  • Erica Salvaj

    (School of Business and Economics, Universidad del Desarrollo, Santiago 7610658, Chile
    School of Business, Torcuato Di Tella, Buenos Aires C1428BCW, Argentina)

  • Pedro Cuesta-Valiño

    (Department of Economics and Business Management, University of Alcalá, 28802 Alcalá de Henares, Spain)

Abstract

This article proposes a novel management model for cultural, creative, and historic tourism cities. The creation of the model is based on previous literature and in the study of Barrio de las Letras, in Madrid, to identify the key components to successfully develop creative tourism ecosystems. The model integrates the literature on city center management and, unlike previous studies, incorporates missing elements, such as the role of small businesses associations and collaboration networks among diverse stakeholders to develop a cultural–historic tourism ecosystem. This model represents a proposal that supports the coexistence of the private and public sector and sustainable governance models that integrate the inhabitants of city centers with the economic activity generated by urban tourism. The model was developed by an analysis of secondary sources, interviews with key informants, and questionnaires of entrepreneurs located in a recently invigorated cultural and historic neighborhood. The contribution of knowledge offered by this paper is the proposition of a management model that can aid town centers to create competitive cultural/creative/historic tourism ecosystems while still preserving the sustainability of their social/commercial fabric. Therefore, the collaboration of cultural organizations, hospitality industry and retail can promote cultural, creative, and sustainable management model of historic urban centers.

Suggested Citation

  • Blanca García Henche & Erica Salvaj & Pedro Cuesta-Valiño, 2020. "A Sustainable Management Model for Cultural Creative Tourism Ecosystems," Sustainability, MDPI, vol. 12(22), pages 1-21, November.
    • Handle: RePEc:gam:jsusta:v:12:y:2020:i:22:p:9554-:d:446231
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    References listed on IDEAS

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    3. Cuesta-Valiño, Pedro & Gutiérrez-Rodríguez, Pablo & García-Henche, Blanca, 2022. "Word of mouth and digitalization in small retailers: Tradition, authenticity, and change," Technological Forecasting and Social Change, Elsevier, vol. 175(C).
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    7. Canan Cengiz & Şükran Şahin & Bülent Cengiz & Mükerrem Bahar Başkır & Pelin Keçecioğlu Dağlı, 2021. "Evaluation of the Visitor Understanding of Coastal Geotourism and Geoheritage Potential Based on Sustainable Regional Development in Western Black Sea Region, Turkey," Sustainability, MDPI, vol. 13(21), pages 1-31, October.
    8. Vasco Santos & Maria José Sousa & Carlos Costa & Manuel Au-Yong-Oliveira, 2021. "Tourism towards Sustainability and Innovation: A Systematic Literature Review," Sustainability, MDPI, vol. 13(20), pages 1-20, October.
    9. Chunbo Zhou & Marios Sotiriadis, 2021. "Exploring and Evaluating the Impact of ICTs on Culture and Tourism Industries’ Convergence: Evidence from China," Sustainability, MDPI, vol. 13(21), pages 1-18, October.
    10. Nancy Duxbury & Fiona Eva Bakas & Tiago Vinagre de Castro & Sílvia Silva, 2020. "Creative Tourism Development Models towards Sustainable and Regenerative Tourism," Sustainability, MDPI, vol. 13(1), pages 1-17, December.
    11. José María López-Sanz & Azucena Penelas-Leguía & Pablo Gutiérrez-Rodríguez & Pedro Cuesta-Valiño, 2021. "Sustainable Development and Rural Tourism in Depopulated Areas," Land, MDPI, vol. 10(9), pages 1-18, September.

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