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Linear tourism, multiculturalism, creative district: The case of Charoenkrung creative district in Thailand

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  • Rugkhapan, Napong Tao

Abstract

The paper examines the relationship between tourism and the creative district, a connection often assumed but undertheorized. While conventional wisdom appears to be that creative districts promote tourism, this paper shows that the reverse can also be true. In the case of the Charoenkrung Creative District in Bangkok, tourism has been deployed as a top-down initiative to popularize and publicize the district. This paper examines how walking tours—a particular kind of linear tourism—are used to weave disparate sites into a singular narrative that frames Charoenkrung as a multicultural district with much creative potential. In particular, it sheds light on the role of the tour guide in charting this entangled narrative of multiculturalism and creativity.

Suggested Citation

  • Rugkhapan, Napong Tao, 2023. "Linear tourism, multiculturalism, creative district: The case of Charoenkrung creative district in Thailand," Annals of Tourism Research, Elsevier, vol. 102(C).
    • Handle: RePEc:eee:anture:v:102:y:2023:i:c:s0160738323000993
    DOI: 10.1016/j.annals.2023.103626
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    References listed on IDEAS

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    1. Ashworth, Gregory & Page, Stephen J., 2011. "Urban tourism research: Recent progress and current paradoxes," Tourism Management, Elsevier, vol. 32(1), pages 1-15.
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    Cited by:

    1. Soulard, Joelle & Russell, Zachary, 2025. "Visitors' cognitive vaccines: Self-reflection on dissonant narratives after heritage tourism experiences," Annals of Tourism Research, Elsevier, vol. 112(C).

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