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Sharing Model in Circular Economy towards Rational Use in Sustainable Production

Author

Listed:
  • Dzintra Atstaja

    (Legal Department, Faculty of Law, Rīga Stradiņš University, 16 Dzirciema Street, LV-1007 Riga, Latvia
    Department of Management, BA School of Business and Finance, 161 K. Valdemara Street, LV-1013 Riga, Latvia)

  • Viktor Koval

    (Institute of Market and Economic-Ecological Researches, National Academy of Sciences of Ukraine, 54 Volodymyrska Street, 01030 Kyiv, Ukraine)

  • Janis Grasis

    (Legal Department, Faculty of Law, Rīga Stradiņš University, 16 Dzirciema Street, LV-1007 Riga, Latvia)

  • Iryna Kalina

    (Interregional Academy of Personnel Management, 2 Frometivska Street, 03039 Kyiv, Ukraine)

  • Halyna Kryshtal

    (Interregional Academy of Personnel Management, 2 Frometivska Street, 03039 Kyiv, Ukraine)

  • Inesa Mikhno

    (Department of Tourism and Educational Management, International European University, 42V, Akademika Hlushkova Ave., 03187 Kyiv, Ukraine)

Abstract

Changing business models is a topical issue in a pandemic. Recent research has shown that the search for environmentally friendly and sustainable solutions in various sectors has become relevant. The article aims to promote cooperation and adaptation of good practices between countries. Comparing the country’s history and economic situation and economic development and traditions can be seen as a precondition for success. The article examines the introduction of sharing economy and the creation of environment-friendly trends establishing a circular economy by minimizing the population’s expenses, online business growth, and accessibility of Internet technologies. The article explores the difference between the linear economic model and the circular model by adopting sharing and the efficient joint use of materials to enhance and assess sustainable development. Based on a combination of theoretical and practical research, the article explores the dynamic system and development model of sharing a circular economy. The new concept of circular economy does not promote the overproduction of new goods but the rational use of already produced ones, which significantly reduces the amount of waste generated at all stages of the product life cycle. Population groups by different income groups for sharing services are analysed. An analysis of the price characteristics of popular sharing products was used from data from Internet portals. One concludes that due to the increase in Internet users, especially mobile apps, and social networks, C2C sharing has become quite popular over the past years. Other areas also show positive development indicators but have less demand, affecting supply. Based on an in-depth study of the economic situation in Ukraine, the authors have critically chosen an industry to set as an example with the actual business situation. Therefore, three packages were created: pessimistic, standard and optimistic ones with different characteristics of implementing circular economic projects. The chosen method allows rational management decisions for attracting financing and sustainable solutions. The company’s business scenarios analysed in the article will allow to choose a system based on circular economy principles successfully.

Suggested Citation

  • Dzintra Atstaja & Viktor Koval & Janis Grasis & Iryna Kalina & Halyna Kryshtal & Inesa Mikhno, 2022. "Sharing Model in Circular Economy towards Rational Use in Sustainable Production," Energies, MDPI, vol. 15(3), pages 1-26, January.
    • Handle: RePEc:gam:jeners:v:15:y:2022:i:3:p:939-:d:735864
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    References listed on IDEAS

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    1. Bouncken, Ricarda & Ratzmann, Martin & Barwinski, Roman & Kraus, Sascha, 2020. "Coworking spaces: Empowerment for entrepreneurship and innovation in the digital and sharing economy," Journal of Business Research, Elsevier, vol. 114(C), pages 102-110.
    2. Trevor Zink & Roland Geyer, 2017. "Circular Economy Rebound," Journal of Industrial Ecology, Yale University, vol. 21(3), pages 593-602, June.
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    Cited by:

    1. Viktor Koval & Olga Laktionova & Dzintra Atstāja & Janis Grasis & Iryna Lomachynska & Roman Shchur, 2022. "Green Financial Instruments of Cleaner Production Technologies," Sustainability, MDPI, vol. 14(17), pages 1-17, August.
    2. Joanicjusz Nazarko & Ewa Chodakowska & Łukasz Nazarko, 2022. "Evaluating the Transition of the European Union Member States towards a Circular Economy," Energies, MDPI, vol. 15(11), pages 1-24, May.
    3. Rinat Zhanbayev & Muhammad Irfan, 2022. "Industrial-Innovative Paradigm of Social Sustainability: Modeling the Assessment of Demoethical, Demographic, Democratic, and Demoeconomic Factors," Sustainability, MDPI, vol. 14(12), pages 1-26, June.
    4. Izabela Jonek-Kowalska & Radosław Wolniak, 2022. "Sharing Economies’ Initiatives in Municipal Authorities’ Perspective: Research Evidence from Poland in the Context of Smart Cities’ Development," Sustainability, MDPI, vol. 14(4), pages 1-22, February.

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