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Who goes online? Evidence of internet use patterns from rural Greece

Author

Listed:
  • Michailidis, Anastasios
  • Partalidou, Maria
  • Nastis, Stefanos A.
  • Papadaki-Klavdianou, Aphrodite
  • Charatsari, Chrysanthi

Abstract

This paper attempts to reveal the heterogeneity of Internet users in rural areas. Who is really using the Internet? Is it the farmer or other members of the rural family? Can rural areas be seen as a homogenous space or do different types of Internet users exist? Research is based on both the descriptive statistics and multivariate analysis techniques on a sample of 920 individuals in three administrative regions of rural Greece. Basic findings suggest that less than one out of three rural residents go online. A set of perceived potentials and pitfalls of Internet use are analyzed. Social networking and e-mail are the principal uses of the Internet, classifying users into three distinct types. For "basic users", Internet access is influenced by income and gender while the "socially interactive users" are influenced by the existence of a young member in the family. For "farm oriented users", Internet access is influenced by the digital divide between rural and urban location and by farmers' competency. The typology of users along with their perceptions regarding Internet use can provide useful policy insights on the ways that Internet access can contribute to diffusion of innovation and rural development.

Suggested Citation

  • Michailidis, Anastasios & Partalidou, Maria & Nastis, Stefanos A. & Papadaki-Klavdianou, Aphrodite & Charatsari, Chrysanthi, 2011. "Who goes online? Evidence of internet use patterns from rural Greece," Telecommunications Policy, Elsevier, vol. 35(4), pages 333-343, May.
    • Handle: RePEc:eee:telpol:v:35:y:2011:i:4:p:333-343
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    Citations

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    Cited by:

    1. Joyous S. Tata & Paul E. McNamara, 2016. "Social Factors That Influence Use of ICT in Agricultural Extension in Southern Africa," Agriculture, MDPI, vol. 6(2), pages 1-10, April.
    2. Rosa Maria Fanelli, 2021. "Barriers to Adopting New Technologies within Rural Small and Medium Enterprises (SMEs)," Social Sciences, MDPI, vol. 10(11), pages 1-15, November.
    3. Koen Salemink, 2016. "Digital margins: Social and digital exclusion of Gypsy-Travelers in the Netherlands," Environment and Planning A, , vol. 48(6), pages 1170-1187, June.
    4. Christina-Ioanna Papadopoulou & Efstratios Loizou & Fotios Chatzitheodoridis & Anastasios Michailidis & Christos Karelakis & Yannis Fallas & Aikaterini Paltaki, 2023. "What Makes Farmers Aware in Adopting Circular Bioeconomy Practices? Evidence from a Greek Rural Region," Land, MDPI, vol. 12(4), pages 1-17, April.
    5. Adamides, George & Stylianou, Andreas & Kosmas, Petros C. & Apostolopoulos, Constantinos D., 2013. "Factors Affecting PC and Internet Usage by the Rural Population of Cyprus," Agricultural Economics Review, Greek Association of Agricultural Economists, vol. 14(1), pages 1-21.
    6. Mona Badran, 2014. "Young people and the digital divide in Egypt: an empirical study," Eurasian Economic Review, Springer;Eurasia Business and Economics Society, vol. 4(2), pages 223-250, December.
    7. Fengwan Zhang & Xueling Bao & Xin Deng & Dingde Xu, 2022. "Rural Land Transfer in the Information Age: Can Internet Use Affect Farmers’ Land Transfer-In?," Land, MDPI, vol. 11(10), pages 1-14, October.
    8. Wanglin Ma & Peng Nie & Pei Zhang & Alan Renwick, 2020. "Impact of Internet use on economic well‐being of rural households: Evidence from China," Review of Development Economics, Wiley Blackwell, vol. 24(2), pages 503-523, May.
    9. Martínez-Domínguez, Marlen & Mora-Rivera, Jorge, 2020. "Internet adoption and usage patterns in rural Mexico," Technology in Society, Elsevier, vol. 60(C).
    10. Li, Raymond & Shiu, Alice, 2012. "Internet diffusion in China: A dynamic panel data analysis," Telecommunications Policy, Elsevier, vol. 36(10), pages 872-887.
    11. He, Jia & Qing, Chen & Guo, Shili & Zhou, Wenfeng & Deng, Xin & Xu, Dingde, 2022. "Promoting rural households' energy use for cooking: Using Internet," Technological Forecasting and Social Change, Elsevier, vol. 184(C).
    12. Anthony Siaw & Yuansheng Jiang & Martinson Ankrah Twumasi & Wonder Agbenyo, 2020. "The Impact of Internet Use on Income: The Case of Rural Ghana," Sustainability, MDPI, vol. 12(8), pages 1-16, April.
    13. Adamides, G. & Stylianou, A., 2013. "ICT and Mobile Phone Use for Agricultural Knowledge Sharing by Cypriot Farmers," AGRIS on-line Papers in Economics and Informatics, Czech University of Life Sciences Prague, Faculty of Economics and Management, vol. 5(2), pages 1-8, June.
    14. Paraskevi Tsimitri & Anastasios Michailidis & Efstratios Loizou & Fani Th Mantzouridou & Konstantinos Gkatzionis & Ediriisa Mugampoza & Stefanos A. Nastis, 2021. "Novel Foods and Neophobia: Evidence from Greece, Cyprus, and Uganda," Resources, MDPI, vol. 11(1), pages 1-16, December.
    15. Longjunjiang Huang & Xian Liang & Lishan Li & Hui Xiao & Fangting Xie, 2023. "The Impact of Internet Use on the Well-Being of Rural Residents," Agriculture, MDPI, vol. 13(7), pages 1-18, July.

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