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Franchising into the twenty-first century

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  • Hoffman, Richard C.
  • Preble, John F.

Abstract

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Suggested Citation

  • Hoffman, Richard C. & Preble, John F., 1993. "Franchising into the twenty-first century," Business Horizons, Elsevier, vol. 36(6), pages 35-43.
  • Handle: RePEc:eee:bushor:v:36:y:1993:i:6:p:35-43
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    Cited by:

    1. Falbe, Cecilia M. & Welsh, Dianne H. B., 1998. "NAFTA and franchising: A comparison of franchisor perceptions of characteristics associated with franchisee success and failure in Canada, Mexico, and the United States," Journal of Business Venturing, Elsevier, vol. 13(2), pages 151-171, March.
    2. Shane, Scott A., 1996. "Why franchise companies expand overseas," Journal of Business Venturing, Elsevier, vol. 11(2), pages 73-88, March.
    3. Teegen, Hildy, 2000. "Examining strategic and economic development implications of globalising through franchising," International Business Review, Elsevier, vol. 9(4), pages 497-521, August.
    4. Falbe, Cecilia M. & Dandridge, Thomas C. & Kumar, Ajith, 1999. "The effect of organizational context on entrepreneurial strategies in franchising," Journal of Business Venturing, Elsevier, vol. 14(1), pages 125-140, January.
    5. Francesco Baldi, 2016. "Multi-unit franchising strategies: a real options logic," Economia e Politica Industriale: Journal of Industrial and Business Economics, Springer;Associazione Amici di Economia e Politica Industriale, vol. 43(2), pages 175-217, June.

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