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Business History: A Cultural and Narrative Approach

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  • Hansen, Per H.

Abstract

This article argues that a cultural and narrative perspective can enrich the business history field, encourage new and different questions and answers, and provide new ways of thinking about methods and empirical material. It discusses what culture is and how it relates to narratives. Taking a cultural and narrative approach may affect questions, sources, and methodologies, as well as the status of our results. Finally, a narrative approach may contribute to our historical understanding of entrepreneurship and globalization.

Suggested Citation

  • Hansen, Per H., 2012. "Business History: A Cultural and Narrative Approach," Business History Review, Cambridge University Press, vol. 86(4), pages 693-717, January.
    • Handle: RePEc:cup:buhirw:v:86:y:2012:i:04:p:693-717_00
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    Cited by:

    1. Salvador Carmona & Mahmoud Ezzamel & Claudia Mogotocoro, 2018. "Gender, Management Styles, and Forms of Capital," Journal of Business Ethics, Springer, vol. 153(2), pages 357-373, December.
    2. Schwarzkopf, Stefan, 2013. "Why business historians need a constructive theory of the archive," MPRA Paper 46650, University Library of Munich, Germany.
    3. Innan Sasaki & Josip Kotlar & Davide Ravasi & Eero Vaara, 2020. "Dealing with revered past: Historical identity statements and strategic change in Japanese family firms," Strategic Management Journal, Wiley Blackwell, vol. 41(3), pages 590-623, March.
    4. Monica Keneley, 2020. "Reflections on the Business History Tradition: Where has it Come from and Where is it Going to?," Australian Economic History Review, Economic History Society of Australia and New Zealand, vol. 60(3), pages 282-300, November.
    5. Janette Rutterford & Dimitris P. Sotiropoulos & Carry van Lieshout, 2017. "Individual investors and local bias in the UK, 1870–1935," Economic History Review, Economic History Society, vol. 70(4), pages 1291-1320, November.
    6. Natalya Sergeeva & Johan Ninan, 2023. "Comparisons as a discursive tool: shaping megaproject narratives in the United Kingdom," Policy and Society, Darryl S. Jarvis and M. Ramesh, vol. 42(2), pages 197-211.

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