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Effect of Canadian Advertising on MilK Demand: The Case of the Buffalo, New York Market

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  • Henry Kinnucan

Abstract

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Suggested Citation

  • Henry Kinnucan, 1987. "Effect of Canadian Advertising on MilK Demand: The Case of the Buffalo, New York Market," Canadian Journal of Agricultural Economics/Revue canadienne d'agroeconomie, Canadian Agricultural Economics Society/Societe canadienne d'agroeconomie, vol. 35(1), pages 181-196, March.
    • Handle: RePEc:bla:canjag:v:35:y:1987:i:1:p:181-196
    DOI: j.1744-7976.1987.tb02182.x
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    Cited by:

    1. Sylvie Tchumtchoua & Ronald W. Cotterill, 2010. "Optimal Brand and Generic Advertising Policies in a Dynamic Differentiated Product Oligopoly," Food Marketing Policy Center Research Reports 126, University of Connecticut, Department of Agricultural and Resource Economics, Charles J. Zwick Center for Food and Resource Policy.
    2. Capps, Oral & Schmitz, John D., 1991. "Effect of Generic Advertising on the Demand for Fluid Milk: The Case of the Texas Market Order," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 23(2), pages 131-140, December.
    3. Hill, Debbie J. & Piggott, Roley R. & Griffith, Garry R., 1999. "Profitability Of Incremental Generic Promotion Expenditure By Australian Dairy Farmers," Working Papers 12913, University of New England, School of Economics.
    4. Kinnucan, Henry W. & Belleza, Evelyn T., 1995. "Price and Quantity Effects of Canada's Dairy Advertising Programs," Agricultural and Resource Economics Review, Cambridge University Press, vol. 24(2), pages 199-210, October.
    5. Deodhar, Satish Y. & Fletcher, Stanley M., 1998. "Dynamic Effects Of Peanut Butter Advertising On Peanut Butter Demand," Faculty Series 16702, University of Georgia, Department of Agricultural and Applied Economics.
    6. Hill, D. J. & Piggott, R. R. & Griffith, G. R., 2001. "Profitability of incremental generic promotion of Australian dairy products," Agricultural Economics, Blackwell, vol. 26(3), pages 253-266, December.

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