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The Integration of Artificial Intelligence into Human Resource Management: Applicability in HR Processes with a Hybrid Approach "Human + AI"

Author

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  • Milena Milenkova

Abstract

The integration of artificial intelligence (AI) into human resource management (HRM) exists as a process to varying degrees in contemporary reality, while its extent and manner depend on the maturity of the organization. This paper examines the applicability of AI across all stages of the HR process and leads to the conclusion that a hybrid “human + AI” approach is needed. The aim is to outline the opportunities and limitations of using artificial intelligence in human resource management and to propose a conceptual framework in which the human factor retains its leading role. The empirical basis is formed by a study among leading experts in the field of HRM and organizational managers, conducted in parallel with a pilot study among organizations operating in the Republic of Bulgaria. The results confirm various degrees of AI applicability across HR processes, the significance of ethical and regulatory conditions, and the need for human control in making sensitive decisions. On this basis, a “human + AI” conceptual framework is proposed for innovative human resource management.

Suggested Citation

  • Milena Milenkova, 2026. "The Integration of Artificial Intelligence into Human Resource Management: Applicability in HR Processes with a Hybrid Approach "Human + AI"," Economic Thought journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 1, pages 156-171.
  • Handle: RePEc:bas:econth:y:2026:i:1:p:156-171
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    More about this item

    JEL classification:

    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation
    • M54 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Labor Management
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • J24 - Labor and Demographic Economics - - Demand and Supply of Labor - - - Human Capital; Skills; Occupational Choice; Labor Productivity
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness

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